Vacuum Cleaners in Brazil

Date: March 3, 2016
Pages: 41
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: V76EB10B702EN
Leaflet:

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Vacuum cleaners in Brazil remained quite a limited category in 2015. The general consumer preference for tiled floors due to the hot climate in the country and the low popularity of carpets continued to restrain growth in sales of vacuum cleaners throughout the review period. As most Brazilians are still accustomed to the use of non-electrical devices to sweep and mop their floors on a daily basis, the penetration rate of vacuum cleaners remained relatively low in the country in 2015.

Euromonitor International's Vacuum Cleaners in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Robotic Vacuum Cleaners, Standard Vacuum Cleaners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Vacuum Cleaners market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Vacuum Cleaners by Category: Volume 2010-2015
  Table 2 Sales of Vacuum Cleaners by Category: Value 2010-2015
  Table 3 Sales of Vacuum Cleaners by Category: % Volume Growth 2010-2015
  Table 4 Sales of Vacuum Cleaners by Category: % Value Growth 2010-2015
  Table 5 NBO Company Shares of Vacuum Cleaners: % Volume 2011-2015
  Table 6 LBN Brand Shares of Vacuum Cleaners: % Volume 2012-2015
  Table 7 Forecast Sales of Vacuum Cleaners by Category: Volume 2015-2020
  Table 8 Forecast Sales of Vacuum Cleaners by Category: Value 2015-2020
  Table 9 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2015-2020
  Table 10 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2015-2020
Britânia Eletrodomésticos SA in Consumer Appliances (brazil)
Strategic Direction
Key Facts
  Summary 1 Britânia Eletrodomésticos SA: Key Facts
  Summary 2 Britânia Eletrodomésticos SA: Operational Indicators
Production
Competitive Positioning
  Summary 3 Britânia Eletrodomésticos SA: Competitive Position 2015
Mondial Eletrodomésticos SA in Consumer Appliances (brazil)
Strategic Direction
Key Facts
  Summary 4 Mondial Eletrodomésticos SA: Key Facts
Production
Competitive Positioning
  Summary 5 Mondial Eletrodomésticos SA: Competitive Position 2015
Executive Summary
Slowdown in Consumption Negatively Impacts Consumer Appliances in Brazil
Manufacturers and Retailers Increase Promotions As Production and Logistics Costs Rise
Sales of Consumer Appliances Become More Concentrated Despite General Sales Declines
the Relevance of Internet Retailing Grows As Black Friday Becomes More Popular
A Market Sales Recovery for Consumer Appliances Is Only Expected for 2017
Key Trends and Developments
Government Reduces Tax Incentives for Energy Efficiency Due To the Economic Crisis.
Internet Retailing Grows As Major Retailers Relies More on Seasonal Dates
Brazilians Seek More Affordable Consumers Appliances After Years of Trading Up
Consumer Efforts To Have A Gourmet Experience at Home Benefit Certain Small Appliances Categories
Market Indicators
  Table 11 Household Penetration of Selected Total Stock Consumer Appliances by Category 2010-2015
  Table 12 Replacement Cycles of Consumer Appliances by Category 2010-2015
Market Data
  Table 13 Sales of Consumer Appliances by Category: Volume 2010-2015
  Table 14 Sales of Consumer Appliances by Category: Value 2010-2015
  Table 15 Sales of Consumer Appliances by Category: % Volume Growth 2010-2015
  Table 16 Sales of Consumer Appliances by Category: % Value Growth 2010-2015
  Table 17 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2010-2015
  Table 18 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2010-2015
  Table 19 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2010-2015
  Table 20 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2010-2015
  Table 21 Sales of Small Appliances by Category: Volume 2010-2015
  Table 22 Sales of Small Appliances by Category: Value 2010-2015
  Table 23 Sales of Small Appliances by Category: % Volume Growth 2010-2015
  Table 24 Sales of Small Appliances by Category: % Value Growth 2010-2015
  Table 25 NBO Company Shares of Major Appliances: % Volume 2011-2015
  Table 26 LBN Brand Shares of Major Appliances: % Volume 2012-2015
  Table 27 NBO Company Shares of Small Appliances: % Volume 2011-2015
  Table 28 LBN Brand Shares of Small Appliances: % Volume 2012-2015
  Table 29 Distribution of Major Appliances by Format: % Volume 2010-2015
  Table 30 Distribution of Small Appliances by Format: % Volume 2010-2015
  Table 31 Forecast Sales of Consumer Appliances by Category: Volume 2015-2020
  Table 32 Forecast Sales of Consumer Appliances by Category: Value 2015-2020
  Table 33 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2015-2020
  Table 34 Forecast Sales of Consumer Appliances by Category: % Value Growth 2015-2020
  Table 35 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2015-2020
  Table 36 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2015-2020
  Table 37 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2015-2020
  Table 38 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2015-2020
  Table 39 Forecast Sales of Small Appliances by Category: Volume 2015-2020
  Table 40 Forecast Sales of Small Appliances by Category: Value 2015-2020
  Table 41 Forecast Sales of Small Appliances by Category: % Volume Growth 2015-2020
  Table 42 Forecast Sales of Small Appliances by Category: % Value Growth 2015-2020
Sources
  Summary 6 Research Sources
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