The Procter & Gamble Company in Consumer Appliances (World)

Date: June 22, 2011
Pages: 49
Price:
US$ 572.00
Publisher: Euromonitor International Ltd
Report type: Brief Review
Delivery: E-mail Delivery (PDF)
ID: PF1DE7F18DDEN
Leaflet:

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Procter & Gamble’s consumer appliances offer is fairly limited; all of its sales are generated in small appliances, mostly in personal care. Nonetheless, the volume of these markets, backed by the company’s strategy of developing the largest possible brand equity for its portfolio, ranked it among the top three in consumer appliances at global level in 2010, despite losing share in most markets.

Euromonitor International’s The Procter & Gamble Company in Consumer Appliances (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Consumer Appliances industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Consumer Appliances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Background
Lager Price Band Methodology
  Summary 1 Lager by Price Band 2011
  Table 1 Number of Breweries 2006-2011
Category Data
  Table 2 Sales of Beer by Category: Total Volume 2006-2011
  Table 3 Sales of Beer by Category: Total Value 2006-2011
  Table 4 Sales of Beer by Category: % Total Volume Growth 2006-2011
  Table 5 Sales of Beer by Category: % Total Value Growth 2006-2011
  Table 6 Sales of Beer by On-trade vs Off-trade Split: Volume 2006-2011
  Table 7 Sales of Beer by On-trade vs Off-trade Split: Value 2006-2011
  Table 8 Sales of Beer by On-trade vs Off-trade Split: % Volume Growth 2006-2011
  Table 9 Sales of Beer by On-trade vs Off-trade Split: % Value Growth 2006-2011
  Table 10 Beer: Production, Imports and Exports: Total Volume 2005-2010
  Table 11 Beer Imports by Country of Origin: Total Volume 2005-2010
  Table 12 Beer Imports by Country of Origin: Total Value 2005-2010
  Table 13 Beer Exports by Country of Destination: Total Volume 2005-2010
  Table 14 Beer Exports by Country of Destination: Total Value 2005-2010
  Table 15 Company Shares of Beer by National Brand Owner 2007-2011
  Table 16 Company Shares of Beer by Global Brand Owner 2007-2011
  Table 17 Brand Shares of Beer 2008-2011
  Table 18 Forecast Sales of Beer by Category: Total Volume 2011-2016
  Table 19 Forecast Sales of Beer by Category: Total Value 2011-2016
  Table 20 Forecast Sales of Beer by Category: % Total Volume Growth 2011-2016
  Table 21 Forecast Sales of Beer by Category: % Total Value Growth 2011-2016
Brau-union Österreich AG in Alcoholic Drinks (austria)
Strategic Direction
Key Facts
  Summary 2 Brau-Union Österreich AG: Key Facts
  Summary 3 Brau-Union Österreich AG: Operational Indicators
Company Background
Production
  Summary 4 Brau-Union Österreich AG: Production Statistics 2011
Competitive Positioning
  Summary 5 Brau-Union Österreich AG: Competitive Position 2011
Executive Summary
Alcoholic Drinks Enjoy Another Year of Growth in 2011
Consumers Continue To See the Appeal in Premium Products
Competitive Environment Dominated by Domestic Players
On-trade Sales Still Suffering
Slight Decline Expected Over the Forecast Period
Key Trends and Developments
Economic Growth Helps Alcoholic Drinks Performance
Premiumisation Still Strong in Austria
On-trade Sales Still Weak
Key New Product Launches
  Summary 6 Key New Product Developments 2010-2011
Specialist Retailers
  Summary 7 Leading Specialist Retailers 2011
Market Merger and Acquisition Activity
Market Background
Legislation
  Table 22 Number of On-trade Establishments by Type 2006-2010
Taxation and Duty Levies
  Table 23 Taxation and Duty Levies on Alcoholic Drinks 2011
  Table 24 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories2011
  Table 25 Selling Margin of a Typical Beer Brand 2011 - Stiegl
  Table 26 Selling Margin of a Typical Wine Brand 2011 - Wegenstein
  Table 27 Selling Margin of a Typical Spirits Brand 2011 - Eristoff
Operating Environment
Contraband/parallel Trade
Market Indicators
  Table 28 Retail Consumer Expenditure on Alcoholic Drinks 2006-2011
Market Data
  Table 29 Sales of Alcoholic Drinks by Category: Total Volume 2006-2011
  Table 30 Sales of Alcoholic Drinks by Category: Total Value 2006-2011
  Table 31 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2006-2011
  Table 32 Sales of Alcoholic Drinks by Category: % Total Value Growth 2006-2011
  Table 33 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Volume 2011
  Table 34 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Value 2011
  Table 35 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Volume 2011
  Table 36 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Value 2011
  Table 37 Company Shares of Alcoholic Drinks by Global Brand Owner 2007-2011
  Table 38 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2006-2011
  Table 39 Off-trade Sales of Alcoholic Drinks by Category and Distribution Format: % Volume Analysis 2011
  Table 40 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2011-2016
  Table 41 Forecast Sales of Alcoholic Drinks by Category: Total Value 2011-2016
  Table 42 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2011-2016
  Table 43 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2011-2016
Definitions
Published Data Comparisons
  Summary 8 Research Sources
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