Portable Media Players in Turkey

Date: December 22, 2011
Pages: 24
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: P9E915E35E4EN
Leaflet:

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Portable multimedia players outperformed portable MP3 players both in terms of growth and unit sales in 2010, despite the substantial gap in unit prices. Portable multimedia players grew by 11% in unit terms, compared to 4% growth recorded by MP3 players. Multimedia players recorded 18% value growth against 12% growth recorded by MP3 players. The availability of visual content, especially domestic TV shows, has helped sales of portable multimedia players to grow.

Euromonitor International's Portable Media Players in Turkey report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Analogue Camcorders , Analogue Cameras , Digital Camcorders, Digital Cameras, E-Readers, Feature Phones, HD Camcorders, Other Portable Media Players, Portable MP3 Players, Portable Multimedia Players, Smartphones.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Portable Media Players market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Portable Media Players by Category: Volume 2005-2010
  Table 2 Sales of Portable Media Players by Category: Value 2005-2010
  Table 3 Sales of Portable Media Players by Category: % Volume Growth 2005-2010
  Table 4 Sales of Portable Media Players by Category: % Value Growth 2005-2010
  Table 5 Portable Media Players Company Shares 2006-2010
  Table 6 Portable Media Players Brand Shares 2007-2010
  Table 7 Sales of Portable Media Players by Distribution Format 2005-2010
  Table 8 Forecast Sales of Portable Media Players by Category: Volume 2010-2015
  Table 9 Forecast Sales of Portable Media Players by Category: Value 2010-2015
  Table 10 Forecast Sales of Portable Media Players by Category: % Volume Growth 2010-2015
  Table 11 Forecast Sales of Portable Media Players by Category: % Value Growth 2010-2015
Arcelik As in Consumer Electronics (turkey)
Strategic Direction
Key Facts
  Summary 1 Arcelik AS: Key Facts
  Summary 2 Arcelik AS: Operational Indicators
Company Background
Production
  Summary 3 Arcelik AS: Production Statistics 2010
Competitive Positioning
  Summary 4 Arcelik AS: Competitive Position 2010
Vestel Elektronik As in Consumer Electronics (turkey)
Strategic Direction
Key Facts
  Summary 5 Vestel Elektronik AS: Key Facts
  Summary 6 Vestel Elektronik AS: Operational Indicators
Company Background
Production
  Summary 7 Vestel Elektronik AS: Production Statistics 2010
Competitive Positioning
  Summary 8 Vestel Elektronik AS: Competitive Position 2010
Executive Summary
Post-recession Optimism Fuels Growth
'techno-markets' Increase Their Share in Consumer Electronics
Turkish Consumers Seek More Functionality
Unit Prices Continue To Decline
Healthy Growth Projected
Key Trends and Developments
Increased Consumer Confidence After the Recession Fuels Growth
Innovation Is Still the Key To Market Growth
Consumer Seek More Functionality and Are Prepared To Pay for It
'techno-markets' Increase Their Share of Retail Sales
Specialist Retailers
  Summary 9 Leading Specialist Retailers 2010
Market Data
  Table 12 Sales of Consumer Electronics by Category: Volume 2005-2010
  Table 13 Sales of Consumer Electronics by Category: Value 2005-2010
  Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2005-2010
  Table 15 Sales of Consumer Electronics by Category: % Value Growth 2005-2010
  Table 16 Consumer Electronics Company Shares 2006-2010
  Table 17 Consumer Electronics Brand Shares 2007-2010
  Table 18 Sales of Consumer Electronics by Distribution Format 2005-2010
  Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2010-2015
  Table 20 Forecast Sales of Consumer Electronics by Category: Value 2010-2015
  Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2010-2015
  Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2010-2015
Definitions
  Summary 10 Research Sources
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