Portable Media Players in Greece

Date: January 22, 2012
Pages: 20
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Brief Review
Delivery: E-mail Delivery (PDF)
ID: PE89D4D9C74EN
Leaflet:

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Despite a decline of 17% in current value terms in 2010, portable multimedia players remained the largest category, with sales reaching €28 million and 295,300 units. In volume terms, portable MP3 players was the second largest category, with 262,600 units, yet its contribution was considerably lower in value terms, in line with having the lowest unit price. In current value terms, it was other portable media players which ranked second, with sales of €9 million.

Euromonitor International's Portable Media Players in Greece report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Analogue Camcorders, Analogue Cameras, Digital Camcorders, Digital Cameras, E-Readers, Feature Phones, HD Camcorders, Other Portable Media Players, Portable MP3 Players, Portable Multimedia Players, Smartphones.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Portable Media Players market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Por  Table Media Players by Category: Volume 2005-2010
  Table 2 Sales of Por  Table Media Players by Category: Value 2005-2010
  Table 3 Sales of Por  Table Media Players by Category: % Volume Growth 2005-2010
  Table 4 Sales of Por  Table Media Players by Category: % Value Growth 2005-2010
  Table 5 Por  Table Media Players Company Shares 2006-2010
  Table 6 Por  Table Media Players Brand Shares 2007-2010
  Table 7 Sales of Por  Table Media Players by Distribution Format 2005-2010
  Table 8 Forecast Sales of Por  Table Media Players by Category: Volume 2010-2015
  Table 9 Forecast Sales of Por  Table Media Players by Category: Value 2010-2015
  Table 10 Forecast Sales of Por  Table Media Players by Category: % Volume Growth 2010-2015
  Table 11 Forecast Sales of Por  Table Media Players by Category: % Value Growth 2010-2015
Plaisio Computers SA in Consumer Electronics (greece)
Strategic Direction
Key Facts
  Summary 1 Plaisio Computers SA: Key Facts
  Summary 2 Plaisio Computers SA: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 3 Plaisio Computers SA: Competitive Position 2010
Executive Summary
the Financial Crisis Hits the Consumer Electronics Market in Greece
Promotional Activities Squeeze Unit Prices
Nokia Group Leads Sales
Electronics and Appliance Specialist Retailers Continues To Account for the Bulk of Sales
Gloomy Prospects for the Consumer Electronics Market
Key Trends and Developments
Shrinking Disposable Incomes Have A Significant Effect on Sales
From Brand-loyal To Promo-driven Consumers?
Vat Rises Are Absorbed by Companies
Technological Developments in Mobile Phones Affect the Performance of Other Categories
Specialist Retailers
  Summary 4 Leading Specialist Retailers 2010
Market Data
  Table 12 Sales of Consumer Electronics by Category: Volume 2005-2010
  Table 13 Sales of Consumer Electronics by Category: Value 2005-2010
  Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2005-2010
  Table 15 Sales of Consumer Electronics by Category: % Value Growth 2005-2010
  Table 16 Consumer Electronics Company Shares 2006-2010
  Table 17 Consumer Electronics Brand Shares 2007-2010
  Table 18 Sales of Consumer Electronics by Distribution Format 2005-2010
  Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2010-2015
  Table 20 Forecast Sales of Consumer Electronics by Category: Value 2010-2015
  Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2010-2015
  Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2010-2015
Sources
  Summary 5 Research Sources
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