Mobile Phones in Thailand

Date: December 3, 2015
Pages: 17
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: MC41ABF3BA8EN
Leaflet:

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Smartphones in Thailand continue to be popular across all generations, due to their user friendly touch screens and broad range of functions. Investment in 4G LTE by telecom providers has expanded coverage to rural areas, contributing to growth. In 2015, smartphone sales grew by 11% to reach 11.8 million units.

Euromonitor International's Mobile Phones in Thailand report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Feature Phones, Smartphones.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Mobile Phones market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Mobile Phones by Category: Volume 2010-2015
  Table 2 Sales of Mobile Phones by Category: Value 2010-2015
  Table 3 Sales of Mobile Phones by Category: % Volume Growth 2010-2015
  Table 4 Sales of Mobile Phones by Category: % Value Growth 2010-2015
  Table 5 Sales of Mobile Phones by Type of Contract: % Retail Volume 2010-2015
  Table 6 Sales of Smartphones by Operating System: % Retail Volume 2010-2015
  Table 7 Sales of Smartphones by Screen Size: % Retail Volume 2015
  Table 8 NBO Company Shares of Mobile Phones: % Volume 2011-2015
  Table 9 LBN Brand Shares of Mobile Phones: % Volume 2012-2015
  Table 10 Distribution of Mobile Phones by Channel: % Volume 2010-2015
  Table 11 Forecast Sales of Mobile Phones by Category: Volume 2015-2020
  Table 12 Forecast Sales of Mobile Phones by Category: Value 2015-2020
  Table 13 Forecast Sales of Mobile Phones by Category: % Volume Growth 2015-2020
  Table 14 Forecast Sales of Mobile Phones by Category: % Value Growth 2015-2020
  Table 15 Forecast Sales of Smartphones by Operating System: % Retail Volume 2015-2017
  Table 16 Forecast Sales of Smartphones by Screen Size: % Retail Volume 2015-2020
  Table 17 Sales of Mobile Phones by Rural vs Urban: % Retail Volume 2015-2020
Executive Summary
Sales of Consumer Electronics Remain Flat Despite Economic Recovery
Manufacturers Shift TV Production From Thailand To Neighbouring Countries
Innovative Products As A Bid To Win Consumers
Industry Outlook Is Subject To Stability in the Macroeconomic Environment
Key Trends and Developments
Major Manufacturers Shift Production From Thailand To Neighbouring Countries
Consumer Electronic Specialist Retailers Enter Online Territory
Restaurants Start To Use Tablets To Streamline the Dining Experience
Market Data
  Table 18 Sales of Consumer Electronics by Category: Volume 2010-2015
  Table 19 Sales of Consumer Electronics by Category: Value 2010-2015
  Table 20 Sales of Consumer Electronics by Category: % Volume Growth 2010-2015
  Table 21 Sales of Consumer Electronics by Category: % Value Growth 2010-2015
  Table 22 NBO Company Shares of Consumer Electronics: % Volume 2011-2015
  Table 23 LBN Brand Shares of Consumer Electronics: % Volume 2012-2015
  Table 24 Distribution of Consumer Electronics by Channel: % Volume 2010-2015
  Table 25 Forecast Sales of Consumer Electronics by Category: Volume 2015-2020
  Table 26 Forecast Sales of Consumer Electronics by Category: Value 2015-2020
  Table 27 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2015-2020
  Table 28 Forecast Sales of Consumer Electronics by Category: % Value Growth 2015-2020
Sources
  Summary 1 Research Sources
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