Microwave Ovens: Market Research Report
This report analyzes the Global market for Microwave Ovens in Thousand Units.
Annual forecasts are provided for the period 2007 through 2015.
Also, a six-year historic analysis is provided.
The report profiles 63 companies including Alto-Shaam, Inc., Amana Commercial Products, Inc., Argos Limited, Bakers Pride Oven Co. Inc., Baumatic Limited, Bonnet International, BSH Home Appliances Ltd., Duke Manufacturing Company, Frigidaire, Fujimak Corporation, GE Appliances, Hoover Limited, Kenwood Limited, LG Electronics, Inc., Manitowoc Foodservice, Maytag Corporation, The Middleby Corporation, Panasonic Corporation, Samsung Electronics Co Ltd ., Sears, Roebuck and Co., Sharp Corporation, and Vulcan-Hart.
Market data and analytics are derived from primary and secondary research.
Company profiles are mostly extracted from URL research and reported select online sources.
Annual forecasts are provided for the period 2007 through 2015.
Also, a six-year historic analysis is provided.
The report profiles 63 companies including Alto-Shaam, Inc., Amana Commercial Products, Inc., Argos Limited, Bakers Pride Oven Co. Inc., Baumatic Limited, Bonnet International, BSH Home Appliances Ltd., Duke Manufacturing Company, Frigidaire, Fujimak Corporation, GE Appliances, Hoover Limited, Kenwood Limited, LG Electronics, Inc., Manitowoc Foodservice, Maytag Corporation, The Middleby Corporation, Panasonic Corporation, Samsung Electronics Co Ltd ., Sears, Roebuck and Co., Sharp Corporation, and Vulcan-Hart.
Market data and analytics are derived from primary and secondary research.
Company profiles are mostly extracted from URL research and reported select online sources.
I.INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS
Study Reliability and Reporting Limitations
Disclaimers
Data Interpretation & Reporting Level
Quantitative Techniques & Analytics
Product Definitions and Scope of Study
II. EXECUTIVE SUMMARY
1.INDUSTRY OVERVIEW
A Quick Primer
The Japanese: Pioneers of Mass Production
Current and Future Analysis
Microwave ovens Fly Towards a Bright Future
Factors Triggering Growth
Key Market Drivers
Rising Popularity of Microwavable Foods Prop Up Demand for Microwave ovens
Developing Markets Offer Strong Growth Potential
Demand in Developed Markets Driven by Replacement Sales
Market Constraints
Growing Health Concerns Over Microwave Ovens
Changing Technological and Social Trends Among Global Consumers
Changing Definition of a Home
A Shift Towards Easy-Operable Appliances
Consumer Rating of Product Features
Ergonomical – Yet Trendy
Innovation – Name of the Game
2.PRODUCT OVERVIEW
Introduction
Functionalities of a Microwave oven
How it Works?
Design of Microwaves
Efficiency
Safety Features and Benefits
Drawbacks
Characteristics of a Microwave Oven
Heating Properties
Power and Capacity
Glass Turntable
Display/Panel
Vents
Guide to Microwave Cooking
Kinds of Foods
Preparing Curries
Placing Food in a Microwave
Microwave Wattages and Cooking
Food Size and Cooking Time
Microwave Cookware
Defrosting Foods
Reheating Curries
Covering Foods for Faster Cooking
Arranging Foods in the Dish:
Precautions for Using Microwaves
Microwave Oven Classification
Classification of Microwave Oven Based on Size
Classification of Microwave Ovens Based on Contemporary Functions
New Models of Microwave Ovens in the Market
Microwave Tit bits
Microwaving: Prevents Leaching of Vitamins
Microwaving: Does Not Pose Risk of Radiation
Uneven Heating Leads to Survival of Microorganisms
Microwave Cooks Frozen Food Safely
Microwave ovens - “Improved, Altered & Perfected to Meet Native Requirements”
Microwave Oven Vs Stove Cooking
3.REGIONAL MARKET OVERVIEW
3A.THE UNITED STATES
A. MARKET ANALYSIS
Outlook
Market Overview
Saturated Market Leaves Minimal Scope for Growth
Market Witnesses Growth Despite Saturation
B. MARKET ANALYTICS
3B.CANADA
A. MARKET ANALYSIS
Outlook
Appliance Market Posts Strong Gains
B. MARKET ANALYTICS
3C.JAPAN
A. MARKET ANALYSIS
Outlook
Market Overview
Japanese Household Appliances Market Profile
Demanding Consumers Income Drive Growth
Favorable Brand Image of Japanese Products
Design of Products According to Lifestyle
Convenience and Time Saving Gadgets
B. MARKET ANALYTICS
3D.EUROPE
A. MARKET ANALYSIS
Outlook
Demand Factors for Electric Appliances
Lucrative Dawn in the East
Regulatory Initiatives
Saturation Levels High for Several Electric Appliances
Key Statistical Data
B. MARKET ANALYTICS
3E.ASIA-PACIFIC
A. MARKET ANALYSIS
Outlook
Asia – The Region of Dynamic Local Markets
Peek into Select Markets
China
Category Dominated by Indigenous Players
Factors Driving Growth in the Appliance Market
Increasing Personal Incomes
Trendy and Sophisticated Products
Improvement in Standard of Living
Changing Attitudes of Customers
Replacement Demand
Energy Efficient Appliances
General Market Trends
INDIA
Market Overview
Changing Lifestyles - Creates an Impetus for Growth
Opportunities Galore
South India Represents a Significant Market
B. MARKET ANALYTICS
3F.MIDDLE EAST/AFRICA
A. MARKET ANALYSIS
Outlook
A Peek into South African Electrical Appliances Market
B. MARKET ANALYTICS
3G.LATIN AMERICA
A. MARKET ANALYSIS
Outlook
B. MARKET ANALYTICS
4.PRODUCT LAUNCHES
Sharp Unveils a New R270 Microwave Oven
Sharp Introduces Futuristic Insight pro Microwave Drawer® Ovens
Daiya Foods Introduces Oven Friendly Food Containers
LG Electronics Introduces Premium Products
Dawlance Introduces Pizza Special Microwave Ovens with Convection
Whirlpool Launches New Microwaves
BeeCool Introduces Range of Commercial Microwave Ovens
Heinz Unveils Prototype of Unique Microwaves
Samsung Launches Two Premium Microwave Ovens
Sharp Releases a new R86STM
GE Introduces a Single/Double Wall Oven
Samsung Launches Dual Cook Oven
LG Unveils New Line of Microwave Ovens
Dawlance Introduces BBQ Cook King Convection Microwave Oven
Nagasaki Seitei Launches Shower Cooking Mate Cooking Bag
Samsung Introduces Smart Oven Microwave Range
Godrej Launches Steam Microwave oven
Sanyo Showcases Four Microwave ovens
LG Expands Microwave ovens Portfolio
5.RECENT INDUSTRY ACTIVITY
Elwin Electronics and Tops Electronic Service Merge
Middleby Acquires TurboChef
Qingdao Water to Acquire Qingdao Microwave
Galanz and Hamilton Beach Enters Agreement
Matsushita Electric to be Renamed as Panasonic Corporation
Samsung Establishes a Home Appliance Experience Center
6.FOCUS ON SELECT GLOBAL PLAYERS
Alto-Shaam, Inc. (US)
Amana Commercial Products, Inc. (US)
Argos Limited (UK)
Bakers Pride Oven Co. Inc. (US)
Baumatic Limited (UK)
Bonnet International (France)
BSH Home Appliances Ltd. (UK)
Duke Manufacturing Company (US)
Frigidaire (US)
Fujimak Corporation (Japan)
GE Appliances (US)
Hoover Limited (UK)
Kenwood Limited (UK)
LG Electronics, Inc. (South Korea)
Manitowoc Foodservice (US)
Maytag Corporation (US)
The Middleby Corporation (US)
Panasonic Corporation (Japan)
Samsung Electronics Co Ltd (Korea)
Sears, Roebuck and Co. (US)
Sharp Corporation (Japan)
Vulcan-Hart (US)
7.GEOGRAPHIC MARKET PERSPECTIVE
III. COMPETITIVE LANDSCAPE
Total Companies Profiled: 63 (including Divisions/Subsidiaries - 88)
Region/CountryPlayers
The United States25
Canada
Japan
Europe
France
Germany
The United Kingdom
Italy
Rest of Europe
Asia-Pacific (Excluding Japan)
Middle-East
Study Reliability and Reporting Limitations
Disclaimers
Data Interpretation & Reporting Level
Quantitative Techniques & Analytics
Product Definitions and Scope of Study
II. EXECUTIVE SUMMARY
1.INDUSTRY OVERVIEW
A Quick Primer
The Japanese: Pioneers of Mass Production
Current and Future Analysis
Microwave ovens Fly Towards a Bright Future
Factors Triggering Growth
Key Market Drivers
Rising Popularity of Microwavable Foods Prop Up Demand for Microwave ovens
Developing Markets Offer Strong Growth Potential
Demand in Developed Markets Driven by Replacement Sales
Market Constraints
Growing Health Concerns Over Microwave Ovens
Changing Technological and Social Trends Among Global Consumers
Changing Definition of a Home
A Shift Towards Easy-Operable Appliances
Consumer Rating of Product Features
Ergonomical – Yet Trendy
Innovation – Name of the Game
Table 1. Microwave Oven Ownership Ratio (in %) in Select Countries (includes corresponding Graph/Chart)
2.PRODUCT OVERVIEW
Introduction
Functionalities of a Microwave oven
How it Works?
Design of Microwaves
Efficiency
Safety Features and Benefits
Drawbacks
Characteristics of a Microwave Oven
Heating Properties
Power and Capacity
Glass Turntable
Display/Panel
Vents
Guide to Microwave Cooking
Kinds of Foods
Preparing Curries
Placing Food in a Microwave
Microwave Wattages and Cooking
Food Size and Cooking Time
Microwave Cookware
Defrosting Foods
Reheating Curries
Covering Foods for Faster Cooking
Arranging Foods in the Dish:
Precautions for Using Microwaves
Microwave Oven Classification
Classification of Microwave Oven Based on Size
Classification of Microwave Ovens Based on Contemporary Functions
New Models of Microwave Ovens in the Market
Microwave Tit bits
Microwaving: Prevents Leaching of Vitamins
Microwaving: Does Not Pose Risk of Radiation
Uneven Heating Leads to Survival of Microorganisms
Microwave Cooks Frozen Food Safely
Microwave ovens - “Improved, Altered & Perfected to Meet Native Requirements”
Microwave Oven Vs Stove Cooking
3.REGIONAL MARKET OVERVIEW
3A.THE UNITED STATES
A. MARKET ANALYSIS
Outlook
Market Overview
Saturated Market Leaves Minimal Scope for Growth
Market Witnesses Growth Despite Saturation
Table 2. US Exports of Microwave Ovens in 2006: Percentage Breakdown of Value Share by Country for Canada, Mexico, Venezuela, China, Jamaica, Honduras, Trinidad and Tobago, Dominican Republic, Costa Rica, Colombia and Others (includes corresponding Graph/Chart)
Table 3. US Imports of Microwave Ovens in 2006: Percentage Breakdown of Value Share by Country for China, Malaysia, South Korea, Thailand, Sweden, Japan, and Others (includes corresponding Graph/Chart)
B. MARKET ANALYTICS
Table 4. US Recent Past, Current & Future Analysis for Microwave Ovens - Annual Sales in Thousand Units for the Years 2007 through 2015 (includes corresponding Graph/Chart)
Table 5. US Historic Analysis for Microwave Ovens - Annual Sales in Thousand Units for the Years 2001 through 2006 (includes corresponding Graph/Chart)
3B.CANADA
A. MARKET ANALYSIS
Outlook
Appliance Market Posts Strong Gains
Table 6. Canadian Exports of Microwave Ovens by Country (2006): Percentage Share Breakdown of Export Value by County for US, China, Panama, Bermuda, Germany, Venezuela, and Others (includes corresponding Graph/Chart)
Table 7. Canadian Imports of Microwave Ovens by Country (2006): Percentage Breakdown of Value Share by County for China, South Korea, Malaysia, US, Thailand, Japan, Hong Kong, and Others (includes corresponding Graph/Chart)
B. MARKET ANALYTICS
Table 8. Canadian Recent Past, Current & Future Analysis for Microwave Ovens - Annual Sales in Thousand Units for the Years 2007 through 2015 (includes corresponding Graph/Chart)
Table 9. Canadian Historic Analysis for Microwave Ovens - Annual Sales in Thousand Units for the Years 2001 through 2006 (includes corresponding Graph/Chart)
3C.JAPAN
A. MARKET ANALYSIS
Outlook
Market Overview
Japanese Household Appliances Market Profile
Demanding Consumers Income Drive Growth
Favorable Brand Image of Japanese Products
Design of Products According to Lifestyle
Convenience and Time Saving Gadgets
Table 10. Japanese Imports of Microwave Ovens (2006): Percentage Share Breakdown of Import Value by Country – China, Thailand, Korea, Hong Kong, and Others (includes corresponding Graph/Chart)
B. MARKET ANALYTICS
Table 11. Japanese Recent Past, Current & Future Analysis for Microwave Ovens - Annual Sales in Thousand Units for the Years 2007 through 2015 (includes corresponding Graph/Chart)
Table 12. Japanese Historic Analysis for Microwave Ovens - Annual Sales in Thousand Units for the Years 2001 through 2006 (includes corresponding Graph/Chart)
3D.EUROPE
A. MARKET ANALYSIS
Outlook
Demand Factors for Electric Appliances
Lucrative Dawn in the East
Regulatory Initiatives
Saturation Levels High for Several Electric Appliances
Key Statistical Data
Table 13. French Production of Microwave Ovens for 2006: Percentage Share Breakdown by Segment – Mono Function, Compounds, and With Grill World (includes corresponding Graph/Chart)
B. MARKET ANALYTICS
Table 14. European Recent Past, Current & Future Analysis for Microwave Ovens by Geographic Region – France, Germany, UK, Italy, Spain, Russia, and Rest of Europe Markets Independently Analyzed with Annual Sales in Thousand Units for the Years 2007 through 2015 (includes corresponding Graph/Chart)II-
Table 15. European Historic Analysis for Microwave Ovens by Geographic Region – France, Germany, UK, Italy, Spain, Russia, and Rest of Europe Markets Independently Analyzed with Annual Sales in Thousand Units for the Years 2001 through 2006 (includes corresponding Graph/Chart)
Table 16. European 12-Year Perspective for Microwave Ovens by Geographic Region – Percentage Breakdown of Volume Sales for France, Germany, UK, Italy, Spain, Russia, and Rest of Europe Markets for the Years 2003, 2009 & 2015 (includes corresponding Graph/Chart)
3E.ASIA-PACIFIC
A. MARKET ANALYSIS
Outlook
Asia – The Region of Dynamic Local Markets
Peek into Select Markets
China
Category Dominated by Indigenous Players
Factors Driving Growth in the Appliance Market
Increasing Personal Incomes
Trendy and Sophisticated Products
Improvement in Standard of Living
Changing Attitudes of Customers
Replacement Demand
Energy Efficient Appliances
General Market Trends
INDIA
Market Overview
Changing Lifestyles - Creates an Impetus for Growth
Opportunities Galore
South India Represents a Significant Market
B. MARKET ANALYTICS
Table 17. Asia-Pacific Recent Past, Current & Future Analysis for Microwave Ovens by Geographic Region – China, India, South Korea, and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales in Thousand Units for the Years 2007 through 2015 (includes corresponding Graph/Chart)
Table 18. Asia-Pacific Historic Analysis for Microwave Ovens by Geographic Region – China, India, South Korea, and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales in Thousand Units for the Years 2001 through 2006 (includes corresponding Graph/Chart)
Table 19. Asia-Pacific 12-Year Perspective for Microwave Ovens by Geographic Region – Percentage Breakdown of Volume Sales for China, India, South Korea, and Rest of Asia-Pacific Markets for the Years 2003, 2009 & 2015 (includes corresponding Graph/Chart)
3F.MIDDLE EAST/AFRICA
A. MARKET ANALYSIS
Outlook
A Peek into South African Electrical Appliances Market
B. MARKET ANALYTICS
Table 20. Middle East/African Recent Past, Current & Future Analysis for Microwave Ovens - Annual Sales in Thousand Units for the Years 2007 through 2015 (includes corresponding Graph/Chart)
Table 21. Middle East/African Historic Analysis for Microwave Ovens - Annual Sales in Thousand Units for the Years 2001 through 2006 (includes corresponding Graph/Chart)
3G.LATIN AMERICA
A. MARKET ANALYSIS
Outlook
B. MARKET ANALYTICS
Table 22. Latin American Recent Past, Current & Future Analysis for Microwave Ovens by Geographic Region – Brazil, Mexico, Argentina, Chile, and Rest of Latin America Markets Independently Analyzed with Annual Sales in Thousand Units for the Years 2007 through 2015 (includes corresponding Graph/Chart)
Table 23. Latin American Historic Analysis for Microwave Ovens by Geographic Region – Brazil, Mexico, Argentina, Chile, and Rest of Latin America Markets Independently Analyzed with Annual Sales in Thousand Units for the Years 2001 through 2006 (includes corresponding Graph/Chart)
Table 24. Latin American 12-Year Perspective for Microwave Ovens by Geographic Region – Percentage Breakdown of Volume Sales for Brazil, Mexico, Argentina, Chile, and Rest of Latin America Markets for the Years 2003, 2009 & 2015 (includes corresponding Graph/Chart)
4.PRODUCT LAUNCHES
Sharp Unveils a New R270 Microwave Oven
Sharp Introduces Futuristic Insight pro Microwave Drawer® Ovens
Daiya Foods Introduces Oven Friendly Food Containers
LG Electronics Introduces Premium Products
Dawlance Introduces Pizza Special Microwave Ovens with Convection
Whirlpool Launches New Microwaves
BeeCool Introduces Range of Commercial Microwave Ovens
Heinz Unveils Prototype of Unique Microwaves
Samsung Launches Two Premium Microwave Ovens
Sharp Releases a new R86STM
GE Introduces a Single/Double Wall Oven
Samsung Launches Dual Cook Oven
LG Unveils New Line of Microwave Ovens
Dawlance Introduces BBQ Cook King Convection Microwave Oven
Nagasaki Seitei Launches Shower Cooking Mate Cooking Bag
Samsung Introduces Smart Oven Microwave Range
Godrej Launches Steam Microwave oven
Sanyo Showcases Four Microwave ovens
LG Expands Microwave ovens Portfolio
5.RECENT INDUSTRY ACTIVITY
Elwin Electronics and Tops Electronic Service Merge
Middleby Acquires TurboChef
Qingdao Water to Acquire Qingdao Microwave
Galanz and Hamilton Beach Enters Agreement
Matsushita Electric to be Renamed as Panasonic Corporation
Samsung Establishes a Home Appliance Experience Center
6.FOCUS ON SELECT GLOBAL PLAYERS
Alto-Shaam, Inc. (US)
Amana Commercial Products, Inc. (US)
Argos Limited (UK)
Bakers Pride Oven Co. Inc. (US)
Baumatic Limited (UK)
Bonnet International (France)
BSH Home Appliances Ltd. (UK)
Duke Manufacturing Company (US)
Frigidaire (US)
Fujimak Corporation (Japan)
GE Appliances (US)
Hoover Limited (UK)
Kenwood Limited (UK)
LG Electronics, Inc. (South Korea)
Manitowoc Foodservice (US)
Maytag Corporation (US)
The Middleby Corporation (US)
Panasonic Corporation (Japan)
Samsung Electronics Co Ltd (Korea)
Sears, Roebuck and Co. (US)
Sharp Corporation (Japan)
Vulcan-Hart (US)
7.GEOGRAPHIC MARKET PERSPECTIVE
Table 25. World Recent Past, Current & Future Analysis for Microwave Ovens by Geographic Region – US, Canada, Japan, Europe, Asia Pacific, Middle East/Africa, and Latin America Markets Independently Analyzed with Annual Sales in Thousand Units for the Years 2007 through 2015 (includes corresponding Graph/Chart)
Table 26. World Historic Analysis for Microwave Ovens by Geographic Region – US, Canada, Japan, Europe, Asia Pacific, Middle East/Africa, and Latin America Markets Independently Analyzed with Annual Sales in Thousand Units for the Years 2001 through 2006 (includes corresponding Graph/Chart)
Table 27. World 12-Year Perspective for Microwave Ovens by Geographic Region – Percentage Breakdown of Volume Sales for US, Canada, Japan, Europe, Asia Pacific, Middle East/Africa, and Latin America Markets for the Years 2003, 2009 & 2015 (includes corresponding Graph/Chart)
III. COMPETITIVE LANDSCAPE
Total Companies Profiled: 63 (including Divisions/Subsidiaries - 88)
Region/CountryPlayers
The United States25
Canada
Japan
Europe
France
Germany
The United Kingdom
Italy
Rest of Europe
Asia-Pacific (Excluding Japan)
Middle-East