Laundry Care in Switzerland

February 2024 | 24 pages | ID: L67C39C4E21EN
Euromonitor International Ltd

Abstracts

Liquid tablet detergents posted the strongest performance in laundry care in 2023 due to the high level of convenience offered by the category, as well as many other advantages, including the fact that these products do not take up much storage place, they are easily portable, and they provide effective cleaning. In contrast, the worst performers during the year included standard powder detergents and laundry care products that may be considered unnecessary, such as starch/ironing aids, or not c...

Euromonitor International's Laundry Care in Switzerland market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Laundry Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Laundry Care in Switzerland
Euromonitor International
February 2024

LIST OF CONTENTS AND TABLES

LAUNDRY CARE IN SWITZERLAND
KEY DATA FINDINGS

2023 DEVELOPMENTS

Convenience plays key role in category development
Increased consumer budget consciousness
Growing focus on sustainability
PROSPECTS AND OPPORTUNITIES
Further development of liquid detergent tablets
Continued emphasis on environmental considerations
More sustainable packaging
CATEGORY INDICATORS
Table 1 Household Possession of Washing Machines 2018-2023
CATEGORY DATA
Table 2 Sales of Laundry Care by Category: Value 2018-2023
Table 3 Sales of Laundry Care by Category: % Value Growth 2018-2023
Table 4 Sales of Laundry Aids by Category: Value 2018-2023
Table 5 Sales of Laundry Aids by Category: % Value Growth 2018-2023
Table 6 Sales of Laundry Detergents by Category: Value 2018-2023
Table 7 Sales of Laundry Detergents by Category: % Value Growth 2018-2023
Table 8 Sales of In-wash Spot and Stain Removers by Type: % Value Breakdown 2018-2023
Table 9 NBO Company Shares of Laundry Care: % Value 2019-2023
Table 10 LBN Brand Shares of Laundry Care: % Value 2020-2023
Table 11 NBO Company Shares of Laundry Aids: % Value 2019-2023
Table 12 LBN Brand Shares of Laundry Aids: % Value 2020-2023
Table 13 NBO Company Shares of Laundry Detergents: % Value 2019-2023
Table 14 LBN Brand Shares of Laundry Detergents: % Value 2020-2023
Table 15 Forecast Sales of Laundry Care by Category: Value 2023-2028
Table 16 Forecast Sales of Laundry Care by Category: % Value Growth 2023-2028
HOME CARE IN SWITZERLAND
EXECUTIVE SUMMARY
Home care in 2023: The big picture

2023 KEY TRENDS

Competitive landscape
Retailing developments
What next for home care?
MARKET INDICATORS
Table 17 Households 2018-2023
MARKET DATA
Table 18 Sales of Home Care by Category: Value 2018-2023
Table 19 Sales of Home Care by Category: % Value Growth 2018-2023
Table 20 NBO Company Shares of Home Care: % Value 2019-2023
Table 21 LBN Brand Shares of Home Care: % Value 2020-2023
Table 22 Penetration of Private Label in Home Care by Category: % Value 2018-2023
Table 23 Distribution of Home Care by Format: % Value 2018-2023
Table 24 Distribution of Home Care by Format and Category: % Value 2023
Table 25 Forecast Sales of Home Care by Category: Value 2023-2028
Table 26 Forecast Sales of Home Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources