Irons in Australia

Date: February 10, 2016
Pages: 37
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: IF3025B5332EN
Leaflet:

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Volume sales of irons continued to decline in Australia towards the end of the review period, falling by 4% in 2015 alone. The falling volume sales of irons reflects both social and housing trends in the country as Australian consumers discover laundry care techniques and various shortcuts that can help them to reduce the time spent ironing, an activity that is frequently described as one of consumers’ least favourite household chores. This situation is also being largely influenced by growing...

Euromonitor International's Irons in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2020 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Irons market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Irons: Volume 2010-2015
  Table 2 Sales of Irons: Value 2010-2015
  Table 3 Sales of Irons: % Volume Growth 2010-2015
  Table 4 Sales of Irons: % Value Growth 2010-2015
  Table 5 Sales of Irons by Format: % Volume 2010-2015
  Table 6 NBO Company Shares of Irons: % Volume 2011-2015
  Table 7 LBN Brand Shares of Irons: % Volume 2012-2015
  Table 8 Forecast Sales of Irons: Volume 2015-2020
  Table 9 Forecast Sales of Irons: Value 2015-2020
  Table 10 Forecast Sales of Irons: % Volume Growth 2015-2020
  Table 11 Forecast Sales of Irons: % Value Growth 2015-2020
Breville Group Ltd in Consumer Appliances (australia)
Strategic Direction
Key Facts
  Summary 1 Breville Group Ltd: Key Facts
  Summary 2 Breville Group Ltd: Operational Indicators
Production
Competitive Positioning
  Summary 3 Breville Group Ltd: Competitive Position 2015
Executive Summary
Consumer Appliances in Australia Continues To Register Positive Growth
Higher Cost of Living and Busier Lifestyles Drive Sales of Consumer Appliances
Domestic Names Continue To Lead Consumer Appliances
Internet Retailing Continues To Record Positive Growth in 2015
Future Growth Set To Be Driven by Changing Lifestyles and Rising Demand for Greater Efficiency
Key Trends and Developments
Energy and Water Efficiency Remains Key Factors Driving Growth in Consumer Appliances
Store-based Retailing Continues To Decline Due To Changing Purchasing Patterns
Technological Innovation Driving Consumer Appliances
Evolving Consumer Lifestyles
Market Indicators
  Table 12 Household Penetration of Selected Total Stock Consumer Appliances by Category 2010-2015
  Table 13 Replacement Cycles of Consumer Appliances by Category 2010-2015
Market Data
  Table 14 Sales of Consumer Appliances by Category: Volume 2010-2015
  Table 15 Sales of Consumer Appliances by Category: Value 2010-2015
  Table 16 Sales of Consumer Appliances by Category: % Volume Growth 2010-2015
  Table 17 Sales of Consumer Appliances by Category: % Value Growth 2010-2015
  Table 18 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2010-2015
  Table 19 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2010-2015
  Table 20 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2010-2015
  Table 21 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2010-2015
  Table 22 Sales of Small Appliances by Category: Volume 2010-2015
  Table 23 Sales of Small Appliances by Category: Value 2010-2015
  Table 24 Sales of Small Appliances by Category: % Volume Growth 2010-2015
  Table 25 Sales of Small Appliances by Category: % Value Growth 2010-2015
  Table 26 NBO Company Shares of Major Appliances: % Volume 2011-2015
  Table 27 LBN Brand Shares of Major Appliances: % Volume 2012-2015
  Table 28 NBO Company Shares of Small Appliances: % Volume 2011-2015
  Table 29 LBN Brand Shares of Small Appliances: % Volume 2012-2015
  Table 30 Distribution of Major Appliances by Format: % Volume 2010-2015
  Table 31 Distribution of Small Appliances by Format: % Volume 2010-2015
  Table 32 Forecast Sales of Consumer Appliances by Category: Volume 2015-2020
  Table 33 Forecast Sales of Consumer Appliances by Category: Value 2015-2020
  Table 34 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2015-2020
  Table 35 Forecast Sales of Consumer Appliances by Category: % Value Growth 2015-2020
  Table 36 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2015-2020
  Table 37 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2015-2020
  Table 38 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2015-2020
  Table 39 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2015-2020
  Table 40 Forecast Sales of Small Appliances by Category: Volume 2015-2020
  Table 41 Forecast Sales of Small Appliances by Category: Value 2015-2020
  Table 42 Forecast Sales of Small Appliances by Category: % Volume Growth 2015-2020
  Table 43 Forecast Sales of Small Appliances by Category: % Value Growth 2015-2020
Sources
  Summary 4 Research Sources
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