Global Smartphones Market

May 2010 | 180 pages | ID: G9A27C033A3EN
MarketsandMarkets

Abstracts

Smartphones are fast becoming a viable alternative to PDAs and laptops, offering phone features such as voice and SMS coupled with mobile internet applications, multimedia functionality, high speed data processing capabilities, and inbuilt GPS capabilities. The report aims at providing extensive market intelligence on the smartphones market, which is currently witnessing high growth due to a host of factors, including lower product cost, improved handset design and functionalities, the expansion of global mobile email and browsing services, the emergence of 3G and 4G network technologies, the rising competition among mobile carriers, and the standardization and upgrades of operating systems. This report will identify the key players in each application market; focusing on their growth strategies and other developments such as geographic expansion and the development of patented technologies.

Markets Covered

This report analyzes the global smartphones markets based on:

• Operating System:
Symbian, Blackberry, Windows, iPhone OS, Android, Linux, Web OS, Others

• Devices:
• Consumer phones (high-end, mid-range, and entry-level)
• Business phones (large enterprise and small and medium business)
• Input Method (touchscreen, keyboard, and keypad).

The report extensively analyzes each macro and micro smartphones market based on operating system; and also offers market analyses of application segments such as consumer and business smartphones. In addition to market sizes and forecasts, the report also provides a detailed analysis of the market trends and factors influencing market growth, offering in-depth geographic analyses of the smartphones markets in the North America, Europe, Asia-Pacific, and Rest of the World (ROW). The report draws the competitive landscape of the global smartphones market, providing an in-depth comparative analysis of the technological and marketing strategies the key players are adopting in order to gain an edge over the their competitors.

Stakeholders

The intended audience of this report includes:

• Smartphones suppliers
• Operating systems and chipset developers
• Smartphones device manufacturers
• Smartphones accessories manufacturers
• End-users such as large enterprise and small and medium business (SMB)

Contents

EXECUTIVE SUMMARY
MARKET OVERVIEW
SMARTPHONES DEVICE MARKET
SMARTPHONES MARKET BY OPERATING SYSTEM
GEOGRAPHIC ANALYSIS
COMPETITIVE LANDSCAPE

1 INTRODUCTION

1.1 KEY TAKEAWAYS
1.2 REPORT DESCRIPTION
1.3 MARKETS COVERED
1.4 STAKEHOLDERS
1.5 RESEARCH METHODOLOGY

2 SUMMARY

3 MARKET OVERVIEW

3.1 OVERVIEW
3.2 WHAT ARE SMARTPHONES?
  3.2.1 KEY SMARTPHONES FEATURES
  3.2.2 EVOLUTION OF SMARTPHONES
3.3 DRIVERS
  3.3.1 INCREASING USE OF MOBILE INTERNET
  3.3.2 ICONIC DESIGN AND APPLICATIONS
  3.3.3 DECREASING COST OF DEVICE & DATA SUBSCRIPTION
  3.3.4 COMPETITION AMONG MOBILE CARRIERS
  3.3.5 EMERGENCE OF FASTER NETWORK TECHNOLOGIES
3.4 RESTRAINTS
  3.4.1 SLOWER UPTAKE IN DEVELOPING COUNTRIES
  3.4.2 DATA AND IDENTITY THEFT ISSUES
3.5 COMPETITIVE SCENARIO
3.6 MOBILE OS MARKET
3.7 GLOBAL SMARTPHONES MARKET, BY INPUT TYPES
3.8 OPPORTUNITIES
3.9 FIVE FORCES OF COMPETITION
3.10 PATENT ANALYSIS OF SMARTPHONES MARKET
3.11 KEY FINDINGS

4 THE SMARTPHONES DEVICE MARKET

4.1 OVERVIEW
4.2 CONSUMER SMARTPHONES
  4.2.1 ENTRY-LEVEL SMARTPHONES
  4.2.2 PERFORMANCE SMARTPHONES
  4.2.3 MEDIA-CENTRIC SMARTPHONES
    4.2.3.1 Music smartphones
    4.2.3.2 Navigation smartphones
    4.2.3.3 Gaming smartphones
    4.2.3.4 Camera smartphones
4.3 BUSINESS SMARTPHONES
  4.3.1 LARGE ENTERPRISE
  4.3.2 SMALL AND MEDIUM BUSINESS (SMB)
4.4 SMARTPHONES MARKET BY INPUT DEVICE
    4.4.1.1 Touchscreen
    4.4.1.2 Keypad
    4.4.1.3 Keyboard

5 SMARTPHONES MARKET BY OPERATING SYSTEM

5.1 SYMBIAN SMARTPHONES MARKET
5.2 WINDOWS SMARTPHONES MARKET
5.3 BLACKBERRY SMARTPHONES MARKET
5.4 IPHONE OS
5.5 PALM WEBOS MARKET
5.6 LINUX OS
5.7 ANDROID OS BASED SMARTPHONES MARKET
5.8 OTHERS OS

6 GEOGRAPHIC ANALYSIS

6.1 NORTH AMERICAN SMARTPHONES MARKET
  6.1.1 TRENDS: SMARTPHONES TO REPLACE FEATURE PHONES BY 2015
  6.1.2 UNIT SHIPMENT ANALYSIS
6.2 EUROPEAN SMARTPHONES MARKET
  6.2.1 UNIT SHIPMENT ANALYSIS
6.3 ASIA-PACIFIC SMARTPHONES MARKET
  6.3.1 UNIT SHIPMENT ANALYSIS
6.4 ROW SMARTPHONES MARKET

7 COMPETITIVE LANDSCAPE

7.1 INTRODUCTION
7.2 GROWTH STRATEGY ANALYSIS
7.3 MARKET SHARE ANALYSIS
7.4 MARKET STRATEGY ANALYSIS

8 COMPANY PROFILES

8.1 ACER
8.2 APPLE INC
8.3 ARM HOLDINGS PLC
8.4 CEC TELECOM
8.5 FREESCALE SEMICONDUCTOR
8.6 GIGABYTE COMMUNICATIONS INC
8.7 GOOGLE INC
8.8 HP
8.9 HTC CORP
8.10 HUAWEI TECHNOLOGIES
8.11 INFINEON TECHNOLOGIES INC
8.12 KYOCERA
8.13 LG ELECTRONICS
8.14 MITAC TECHNOLOGY CORP
8.15 MOTOROLA INC
8.16 NOKIA CORP
8.17 PALM, INC
8.18 QUALCOMM
8.19 RESEARCH IN MOTION LTD
8.20 SAMSUNG ELECTRONICS CO., LTD
8.21 SONY ERICSSON
8.22 ZTE CORP

APPENDIX

U.S. PATENTS
EUROPE PATENTS
JAPAN PATENTS

List Of Tables

LIST OF TABLES

TABLE 1 GLOBAL SMARTPHONES MARKET, BY OS TYPE 2008 – 2014 ($MILLION)
TABLE 2 GLOBAL SMARTPHONES SHIPMENTS, BY OS TYPE 2008 – 2014 (UNIT MILLION)
TABLE 3 TOP-SELLING APPLE SMARTPHONES
TABLE 4 TOP-SELLING RIM SMARTPHONES
TABLE 5 TOP-SELLING NOKIA SMARTPHONES
TABLE 6 TOP-SELLING HTC SMARTPHONES
TABLE 7 TOP-SELLING SAMSUNG SMARTPHONES
TABLE 8 TOP-SELLING MOTOROLA SMARTPHONES
TABLE 9 TOP-SELLING PALM SMARTPHONES
TABLE 10 OTHER TOP-SELLING SMARTPHONES
TABLE 11 GLOBAL SMARTPHONES DEVICE MARKET, BY SEGMENTS 2008 – 2014 ($MILLION)
TABLE 12 GLOBAL CONSUMER SMARTPHONES DEVICE MARKET, BY SEGMENTS 2008 – 2014 ($MILLION)
TABLE 13 CONSUMER SMARTPHONES MARKET SEGMENTATION MEDIA-CENTRIC VS PERFORMANCE SMARTPHONES
TABLE 14 COMPARISON OF TOP CAMERA SMARTPHONES
TABLE 15 GLOBAL BUSINESS SMARTPHONES DEVICE MARKET, BY SEGMENTS 2008 – 2014 ($MILLION)
TABLE 16 GLOBAL SMARTPHONES DEVICE SHIPMENTS, BY INPUT TYPE 2008 – 2014 (MILLION UNITS)
TABLE 17 SYMBIAN OS SMARTPHONES MARKET, BY GEOGRAPHY 2008 – 2014 ($MILLION)
TABLE 18 WINDOWS OS SMARTPHONES MARKET, BY GEOGRAPHY 2008 – 2014 ($MILLION)
TABLE 19 BLACKBERRY OS SMARTPHONES MARKET,BY GEOGRAPHY 2008 – 2014 ($MILLION)
TABLE 20 IPHONE OS SMARTPHONES MARKET, BY GEOGRAPHY 2008 – 2014 ($MILLION)
TABLE 21 PALM WEB OS SMARTPHONES MARKET, BY GEOGRAPHY 2008 – 2014 ($MILLION)
TABLE 22 LINUX OS SMARTPHONES MARKET, BY GEOGRAPHY 2008 – 2014 ($MILLION)
TABLE 23 ANDROID OS SMARTPHONES MARKET, BY GEOGRAPHY 2008 – 2014 ($MILLION)
TABLE 24 OTHERS OS SMARTPHONES MARKET, BY GEOGRAPHY 2008 – 2014 ($MILLION)
TABLE 25 SMARTPHONES MARKET, BY GEOGRAPHY 2008 – 2014 ($MILLION)
TABLE 26 SMARTPHONES SHIPMENTS, BY GEOGRAPHY 2008 – 2014 (MILLION UNITS)
TABLE 27 NORTH AMERICA SMARTPHONES MARKET, BY OS TYPE 2008 – 2014 ($MILLION)
TABLE 28 EUROPEAN SMARTPHONES MARKET, BY OS TYPE 2008 – 2014 ($MILLION)
TABLE 29 EUROPEAN SMARTPHONES SHIPMENTS, BY OS TYPE 2008 – 2014 ($MILLION)
TABLE 30 ASIA-PACIFIC SMARTPHONES MARKET, BY OS TYPE 2008 – 2014 ($MILLION)
TABLE 31 ASIA-PACIFIC SMARTPHONES SHIPMENTS, BY OS TYPE 2008 – 2014 (MILLION UNITS)
TABLE 32 ROW SMARTPHONES MARKET, BY OS TYPE 2008 – 2014 ($MILLION)
TABLE 33 ROW SMARTPHONES SHIPMENTS, BY OS TYPE 2008 – 2014 (MILLION UNITS)
TABLE 34 NEW PRODUCT LAUNCHES
TABLE 35 AGREEMENTS AND COLLABORATIONS
TABLE 36 DEVELOPMENT OF NEW TECHNOLOGIES AND APPLICATIONS
TABLE 37 MERGERS AND ACQUISITIONS

List Of Figures

LIST OF FIGURES

FIGURE 1 EVOLUTION OF SMARTPHONES
FIGURE 2 PRODUCT PRICE VS PRODUCT OFFERINGS (2009)
FIGURE 3 MOBILE OS MARKET SPLIT, BY GEOGRAPHY(2009)
FIGURE 4 GLOBAL SMARTPHONES MARKET BY INPUT TYPES (2009)
FIGURE 5 SMARTPHONES INDUSTRY FORCES OF COMPETITION
FIGURE 6 SMARTPHONE PATENTS GROWING OVER THE YEAR
FIGURE 7 YEAR-WISE COMPARISON OF SMARTPHONES PATENTS
FIGURE 8 COMPETITIVE ANALYSIS OF LEADING OS PLATFORMS
FIGURE 9 SHIPMENTS AND FORECASTS FOR SYMBIAN SMARTPHONES, BY GEOGRAPHY (2009 – 2014)
FIGURE 10 WINDOWS SHARE IN ENTERPRISE SEGMENT (2009)
FIGURE 11 SHIPMENTS AND FORECASTS FOR WINDOWS SMARTPHONES, BY GEOGRAPHY (2009 – 2014)
FIGURE 12 SHIPMENTS AND FORECASTS FOR BLACKBERRY SMARTPHONES, BY GEOGRAPHY (2009 – 2014)
FIGURE 13 NORTH AMERICAN SMARTPHONES MARKET PENETRATION
FIGURE 14 NORTH AMERICAN SMARTPHONES SHIPMENT AND FORECAST
FIGURE 15 INDUSTRY GROWTH STRATEGIES (2008 – APRIL 2010)
FIGURE 16 DEVICE VENDORS MARKET SHARE TRENDS