Dishwashing in Nigeria

Date: March 8, 2016
Pages: 14
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: D33D3FB9EB2EN
Leaflet:

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Through advertising and product promotions by producers, awareness of dishwashing products continues to grow in Nigeria and more people use them in their homes given the convenience, moving away from the older method of using bar detergents or laundry detergents for such tasks (although the use of laundry detergents for such tasks remains strong, with some producers now highlighting their multi-use function). Awareness was raised by the marketing activities of major players whose products are...

Euromonitor International's Dishwashing in Nigeria market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Automatic Dishwashing, Hand Dishwashing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Dishwashing market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
  Table 1 Household Possession of Dishwashers 2010-2015
Category Data
  Table 2 Sales of Dishwashing by Category: Value 2010-2015
  Table 3 Sales of Dishwashing by Category: % Value Growth 2010-2015
  Table 4 NBO Company Shares of Dishwashing: % Value 2011-2015
  Table 5 LBN Brand Shares of Dishwashing: % Value 2012-2015
  Table 6 Forecast Sales of Dishwashing by Category: Value 2015-2020
  Table 7 Forecast Sales of Dishwashing by Category: % Value Growth 2015-2020
Executive Summary
Growing Urbanisation in Nigeria Drives Home Care Growth
Economic Downturn Slows Growth in 2015
Smaller Players Challenge the Three Major Companies in Home Care
Modern Retail Channels Continue To Grow and Contribute To Growth of Home Care
Positive Growth Expected Over the Forecast Period
Market Indicators
  Table 8 Households 2010-2015
Market Data
  Table 9 Sales of Home Care by Category: Value 2010-2015
  Table 10 Sales of Home Care by Category: % Value Growth 2010-2015
  Table 11 NBO Company Shares of Home Care: % Value 2011-2015
  Table 12 LBN Brand Shares of Home Care: % Value 2012-2015
  Table 13 Distribution of Home Care by Format: % Value 2010-2015
  Table 14 Distribution of Home Care by Format and Category: % Value 2015
  Table 15 Forecast Sales of Home Care by Category: Value 2015-2020
  Table 16 Forecast Sales of Home Care by Category: % Value Growth 2015-2020
Sources
  Summary 1 Research Sources
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