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Dishwashing in Mexico

February 2020 | 4 pages | ID: D6A76BA37B0EN
Euromonitor International Ltd

US$ 990.00

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While the household penetration rate for dishwashers in Mexico is still comparatively low, it has risen consistently in recent years in line with improvements in purchasing power and increasingly busy lifestyles among consumers. This trend supported robust growth in volume and current value sales for automatic dishwashing in 2019, and will continue to underpin the expansion of the category over the forecast period. In a further sign of the favourable outlook for the category, 2019 saw a number o...

Euromonitor International's Dishwashing in Mexico market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Home Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Dishwashing market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
HEADLINES
PROSPECTS
Rising dishwasher ownership continues to drive expansion of automatic dishwashing
Liquid products remain dominant in hand dishwashing
Fragrance plays central role in consumer choices
COMPETITIVE LANDSCAPE
Procter & Gamble and Colgate-Palmolive continue to dominate dishwashing
Strong brand loyalty restricts private label penetration
Consumers show growing interest in Industrias AlEn’s innovative Eficaz Sense range
CATEGORY INDICATORS
Table 1 Household Possession of Dishwashers 2014-2019
CATEGORY DATA
Table 2 Sales of Dishwashing by Category: Value 2014-2019
Table 3 Sales of Dishwashing by Category: % Value Growth 2014-2019
Table 4 NBO Company Shares of Dishwashing: % Value 2015-2019
Table 5 LBN Brand Shares of Dishwashing: % Value 2016-2019
Table 6 Forecast Sales of Dishwashing by Category: Value 2019-2024
Table 7 Forecast Sales of Dishwashing by Category: % Value Growth 2019-2024
EXECUTIVE SUMMARY
Maturity and economic uncertainty temper expansion of home care in Mexico
Busier lifestyles strengthen consumer interest in added-value products
F?brica de Jab?n La Corona continues to lead a concentrated market
Efficacy, ease of use and fragrance remain focal points for innovation
Outlook for home care in Mexico remains favourable
MARKET INDICATORS
Table 8 Households 2014-2019
MARKET DATA
Table 9 Sales of Home Care by Category: Value 2014-2019
Table 10 Sales of Home Care by Category: % Value Growth 2014-2019
Table 11 NBO Company Shares of Home Care: % Value 2015-2019
Table 12 LBN Brand Shares of Home Care: % Value 2016-2019
Table 13 Penetration of Private Label in Home Care by Category: % Value 2014-2019
Table 14 Distribution of Home Care by Format: % Value 2014-2019
Table 15 Distribution of Home Care by Format and Category: % Value 2019
Table 16 Forecast Sales of Home Care by Category: Value 2019-2024
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2019-2024
SOURCES
Summary 1 Research Sources


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