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Dishwashing in Guatemala

February 2020 | 4 pages | ID: DA5B5C8497FEN
Euromonitor International Ltd

US$ 990.00

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Hand dishwashing is the most prevalent method used to clean dishes in Guatemala, with several different products offered at various price points to appeal across all economic strata. Long-lasting, low-cost bars are used mainly by the country’s lowest income earners, whereas pastes appeal to a broader consumer base. Brands offering pastes tend to promote several numerous products available in a variety of aromas and are increasingly launching products with value-added benefits such as skin care.

Euromonitor International's Dishwashing in Guatemala market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Home Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Dishwashing market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
HEADLINES
PROSPECTS
Majority of consumers wash dishes by hand
Automatic dishwashing products have negligible presence in Guatemala
Growing variety of pack sizes appeals to price-sensitive consumers
COMPETITIVE LANDSCAPE
Colgate-Palmolive continues its outright leadership in 2019
Regular innovation invigorates dishwashing
Domestic brands provide strong competition for multinationals
CATEGORY INDICATORS
Table 1 Household Possession of Dishwashers 2014-2019
CATEGORY DATA
Table 2 Sales of Dishwashing by Category: Value 2014-2019
Table 3 Sales of Dishwashing by Category: % Value Growth 2014-2019
Table 4 NBO Company Shares of Dishwashing: % Value 2015-2019
Table 5 LBN Brand Shares of Dishwashing: % Value 2016-2019
Table 6 Forecast Sales of Dishwashing by Category: Value 2019-2024
Table 7 Forecast Sales of Dishwashing by Category: % Value Growth 2019-2024
EXECUTIVE SUMMARY
Consumer base expands with growth of low-cost home care products
Home care sees innovation in packaging in 2019
Big brands expand portfolios to compete with low-cost products
Modern grocery retailers continues to gain share
Home care forecast to see robust current value growth
MARKET INDICATORS
Table 8 Households 2014-2019
MARKET DATA
Table 9 Sales of Home Care by Category: Value 2014-2019
Table 10 Sales of Home Care by Category: % Value Growth 2014-2019
Table 11 NBO Company Shares of Home Care: % Value 2015-2019
Table 12 LBN Brand Shares of Home Care: % Value 2016-2019
Table 13 Penetration of Private Label in Home Care by Category: % Value 2014-2019
Table 14 Distribution of Home Care by Format: % Value 2014-2019
Table 15 Distribution of Home Care by Format and Category: % Value 2019
Table 16 Forecast Sales of Home Care by Category: Value 2019-2024
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2019-2024
DEFINITIONS
SOURCES
Summary 1 Research Sources


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