Dishwashing in Austria

Date: February 7, 2018
Pages: 15
US$ 990.00 US$ 841.50
Offer valid until March 31, 2018!
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: D078C16ED83EN

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Dishwashing in 2017 continued to benefit from the growing ecological awareness of Austrian consumers, many of whom opted to invest in a dishwasher rather than doing the dishes by hand. Awareness about dishwashers’ much lower usage of water and energy led to the household penetration of dishwashers rising by two percentage points over 2012-2017. This higher rate of possession naturally led to stronger demand for dishwashing tablets, liquids and additives.

Euromonitor International's Dishwashing in Austria market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Automatic Dishwashing, Hand Dishwashing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Dishwashing market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
More Eco-friendly Brands Emerge
Consumers Starting To Opt for Better Cleaning Results Over Convenience
Competitive Landscape
Large Global Players Focus on Promotional Activities While Domestic Manufacturers Highlight Their Eco-friendly Credentials and Austrian Roots
Private Label Benefits From Lower Prices and A Focus on Eco-friendly Products
Category Indicators
  Table 1 Household Possession of Dishwashers 2012-2017
Category Data
  Table 2 Sales of Dishwashing by Category: Value 2012-2017
  Table 3 Sales of Dishwashing by Category: % Value Growth 2012-2017
  Table 4 NBO Company Shares of Dishwashing: % Value 2013-2017
  Table 5 LBN Brand Shares of Dishwashing: % Value 2014-2017
  Table 6 Forecast Sales of Dishwashing by Category: Value 2017-2022
  Table 7 Forecast Sales of Dishwashing by Category: % Value Growth 2017-2022
Executive Summary
Overall Good Performance From Home Care in 2017
Concentration and Convenience Continue To Characterise Home Care in Austria
Multinationals Dominate Home Care While Private Label Maintains Its Share
Convenience and Fragrance the Key Trends in New Product Development
Home Care Anticipated To Continue To Perform Well
Market Indicators
  Table 8 Households 2012-2017
Market Data
  Table 9 Sales of Home Care by Category: Value 2012-2017
  Table 10 Sales of Home Care by Category: % Value Growth 2012-2017
  Table 11 NBO Company Shares of Home Care: % Value 2013-2017
  Table 12 LBN Brand Shares of Home Care: % Value 2014-2017
  Table 13 Penetration of Private Label in Home Care by Category: % Value 2012-2017
  Table 14 Distribution of Home Care by Format: % Value 2012-2017
  Table 15 Distribution of Home Care by Format and Category: % Value 2017
  Table 16 Forecast Sales of Home Care by Category: Value 2017-2022
  Table 17 Forecast Sales of Home Care by Category: % Value Growth 2017-2022
  Summary 1 Research Sources
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