Computers and Peripherals in Austria

July 2024 | 20 pages | ID: C7B4DF9F750EN
Euromonitor International Ltd

Abstracts

In 2024, retail volume sales of computers and peripherals in Austria continue to decline at a significant, yet slower pace year-on-year. Demand remains weakened by the extra purchases consumers made during the COVID-19 pandemic and by lower consumer confidence caused by recent high inflation. The category remains characterised by high saturation and low levels of innovation on the supply side, whilst the sharp rise in interest rates is causing hesitancy about financing new products. Moreover, ho...

Euromonitor International's Computers and Peripherals in Austria report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Computers, Peripherals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Computers and Peripherals market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Computers and Peripherals in Austria
Euromonitor International
July 2024

LIST OF CONTENTS AND TABLES

COMPUTERS AND PERIPHERALS IN AUSTRIA
KEY DATA FINDINGS

2024 DEVELOPMENTS

Demand for computers falls due to a myriad of reasons
Stable growth in unit selling prices continues
Apple extends its lead in computers and peripherals
PROSPECTS AND OPPORTUNITIES
Downward trend to continue amid saturation and limited buying incentives
Smartphones to increasingly challenge the status of computers
Stronger focus on sustainability
CATEGORY DATA
Table 1 Sales of Computers and Peripherals by Category: Volume 2019-2024
Table 2 Sales of Computers and Peripherals by Category: Value 2019-2024
Table 3 Sales of Computers and Peripherals by Category: % Volume Growth 2019-2024
Table 4 Sales of Computers and Peripherals by Category: % Value Growth 2019-2024
Table 5 Sales of Computers by Category: Business Volume 2019-2024
Table 6 Sales of Computers by Category: Business Value MSP 2019-2024
Table 7 Sales of Computers by Category: Business Volume Growth 2019-2024
Table 8 Sales of Computers by Category: Business Value MSP Growth 2019-2024
Table 9 NBO Company Shares of Computers and Peripherals: % Volume 2020-2024
Table 10 LBN Brand Shares of Computers and Peripherals: % Volume 2021-2024
Table 11 Distribution of Computers and Peripherals by Channel: % Volume 2019-2024
Table 12 Forecast Sales of Computers and Peripherals by Category: Volume 2024-2029
Table 13 Forecast Sales of Computers and Peripherals by Category: Value 2024-2029
Table 14 Forecast Sales of Computers and Peripherals by Category: % Volume Growth 2024-2029
Table 15 Forecast Sales of Computers and Peripherals by Category: % Value Growth 2024-2029
Table 16 Forecast Sales of Computers by Category: Business Volume 2024-2029
Table 17 Forecast Sales of Computers by Category: Business Value MSP 2024-2029
Table 18 Forecast Sales of Computers by Category: Business Volume Growth 2024-2029
Table 19 Forecast Sales of Computers by Category: Business Value MSP Growth 2024-2029
CONSUMER ELECTRONICS IN AUSTRIA
EXECUTIVE SUMMARY
Consumer electronics in 2024: The big picture

2024 KEY TRENDS

Competitive landscape
Retailing developments
What next for consumer electronics?
MARKET DATA
Table 20 Sales of Consumer Electronics by Category: Volume 2019-2024
Table 21 Sales of Consumer Electronics by Category: Value 2019-2024
Table 22 Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 23 Sales of Consumer Electronics by Category: % Value Growth 2019-2024
Table 24 NBO Company Shares of Consumer Electronics: % Volume 2020-2024
Table 25 LBN Brand Shares of Consumer Electronics: % Volume 2021-2024
Table 26 Distribution of Consumer Electronics by Channel: % Volume 2019-2024
Table 27 Forecast Sales of Consumer Electronics by Category: Volume 2024-2029
Table 28 Forecast Sales of Consumer Electronics by Category: Value 2024-2029
Table 29 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2024-2029
Table 30 Forecast Sales of Consumer Electronics by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources