Amazon.com Inc in Retailing (World)

February 2012 | 32 pages | ID: A18B1745283EN
Euromonitor International Ltd

Abstracts

This global company profile examines Amazon.com Inc, the world’s largest internet retailer. From its beginnings as an online bookseller through to its recent forays in consumer electronics, the report examines how Amazon became such a prolific internet retailer. 2011 proved a critical year for Amazon as it invested heavily in video streaming and Android development. However, with rapidly falling profit margins, Euromonitor International investigates if this risk will pay off.

Euromonitor International’s Amazon.com Inc in Retailing (World) company profile offers detailed strategic analysis of the company’s business, examining its performance in the Retailing industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Amazon.com Inc in Retailing (World)
Euromonitor International
February 2012
Scope of the Report
Strategic Evaluation
Competitive Positioning
Global Retail Strategy
Product Strategy
Operations
Opportunities and Recommendations