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Air Care in China

February 2020 | 12 pages | ID: AAB40829751EN
Euromonitor International Ltd

US$ 990.00

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Spray/aerosol air fresheners remains the largest category within air care in China, but the category saw only modest growth in retail volume terms in 2019 as demand began to wane. Many consumers have started to avoid using spray/aerosol air fresheners due to health concerns. These products are increasingly being seen as providing an immediate chemical aroma with links to health problems such asthma and skin problems. As a result, many consumers are instead opting for slower release formats and m...

Euromonitor International's Air Care in China market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Air Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
Rising Health Concerns Threaten the Growth of Spray/aerosol Air Fresheners
Players Look To Add Value With Premium Fragrances and Packaging
Consumers Turn To Car Air Fresheners As They Spend More Time in Their Cars
Competitive Landscape
Glade Continues To Lead With It Continuing To Introduce New and Enticing Fragrances
Local Player Bringing Freshness To Air Care With New and Innovative Products
Liquid Air Fresheners Provide Appeal To Mid- To High-income Consumers
Category Data
Table 1 Sales of Air Care by Category: Value 2014-2019
Table 2 Sales of Air Care by Category: % Value Growth 2014-2019
Table 3 Sales of Air Care by Fragrance: Value Ranking 2018-2019
Table 4 NBO Company Shares of Air Care: % Value 2015-2019
Table 5 LBN Brand Shares of Air Care: % Value 2016-2019
Table 6 Forecast Sales of Air Care by Category: Value 2019-2024
Table 7 Forecast Sales of Air Care by Category: % Value Growth 2019-2024
Executive Summary
Rising Standard of Living Sees Consumers Invest in Home Care
Natural, Concentrated and Eco-friendly Products Coming To the Fore
Local Player Maintains Lead With Large and Expanding Portfolio
Players Focus on Concentrated Formulas
Safe, Effective and Convenient: the Key To Success in Home Care
Market Data
Table 8 Sales of Home Care by Category: Value 2014-2019
Table 9 Sales of Home Care by Category: % Value Growth 2014-2019
Table 10 NBO Company Shares of Home Care: % Value 2015-2019
Table 11 LBN Brand Shares of Home Care: % Value 2016-2019
Table 12 Distribution of Home Care by Format: % Value 2014-2019
Table 13 Distribution of Home Care by Format and Category: % Value 2019
Table 14 Forecast Sales of Home Care by Category: Value 2019-2024
Table 15 Forecast Sales of Home Care by Category: % Value Growth 2019-2024
Sources
Summary 1 Research Sources


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