Global FMCG Trends in 2009-2010: Legacy of the Downturn

Date: September 22, 2010
Pages: 72
Price:
US$ 2,600.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: G56C3BED79CEN
Leaflet:

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When the global recession reached its peak in 2009, which everyday items did consumers cut back on the most, which – if any – emerged from the crisis unscathed, and which were predicted to be the first to recover as conditions improved in 2010? This new global report examines the latest figures from Euromonitor International’s global database to identify the winners and losers among fast moving consumer goods (FMCGs) sectors during the downturn of 2009 and into 2010.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Executive Summary
Key Demand Factors Across FMCG Markets
  Summary 1 Drivers and Constraints Across FMCG Markets in 2010
Note on Currency of Data
Market Trends: Winners and Losers in 2009 and 2010
  Table1 Winners and Losers of 2009 by Value, with Growth Prospects for 2010
Trends in Key Markets
  Summary 2 Winning Markets: Top Three Growth Markets by Country (Value) 2009
Economic Picture
  Table2 Historic/Forecast GDP Growth in Key Markets 2008-2010
Key Drivers Across FMCG Markets
The Search for Value
Health and Environmental Awareness
Chart 1 Global Sales of Organic Food and Drink 2008-2010
Changing Demographics
Chart 2 % Population Aged 65+ by Region 2004/2009/2014
Chart 3 Number of Live Births 2008-2010
Cocooning
Development of Modern Retail Formats
Impact of Regulatory Measures
Overview of FMCG Markets
The Global Picture
Chart 4 Retail Market Sizes by Value 2008-2010
  Table3 Retail Trends by Broad Market 2004-2014
Trends in Key Markets
  Table4 Value Trends by Market and by Country 2009 and 2010
Packaged Food
Competition Stifles Value Growth
Babies’ Needs Come First
Meal Replacements Replace Slimming Pills
Noodles Sales up, but Pasta Down
Indulgence Foods Suffer Reduced Spending
Largest Sectors Reach Saturation
Milk Decline Drags Down Dairy Market
Chart 5 Packaged Food: Broad Sector Sizes 2008-2010
  Table5 Packaged Food: Value Trends by Sector & Subsector 2004-2014
Trends in Key Markets
Chart 6 Packaged Food: Key Markets and Growth 2010
Hot Drinks
Private Label Puts Pressure on Prices
Retail Sales Boosted by On-trade Coffee Culture
Green Tea and Plant-based Drinks Surf Health Wave
Chart 7 Hot Drinks: Broad Sector Sizes 2008-2010
  Table6 Hot Drinks: Value Trends by Sector & Subsector 2004-2014
Trends in Key Markets
Chart 8 Hot Drinks: Key Markets and Growth 2010
Pet Food
Chart 9 Pet Food: Broad Sector Sizes 2008-2010
  Table7 Pet Food: Value Trends by Sector & Subsector 2005-2015
Trends in Key Markets
Chart 10 Pet Food: Key Markets and Growth 2010
Alcoholic Drinks
Market Suffers Unhealthy Image
Cider Enjoys Boom
Beer Boosted by Growth in Low Alcohol Varieties
Down-Trading Impacts Spirits and Wine
Champagne and RTDs Out of Fashion
Future Growth Will be Modest
Chart 11 Alcoholic Drinks: Broad Sector Sizes 2008-2010
  Table8 Alcoholic Drinks: Value Trends by Sector & Subsector 2004-2014
  Table9 Alcoholic Drinks: Volume Trends by Sector 2004-2014
Trends in Key Markets
Chart 12 Alcoholic Drinks: Key Markets and Growth 2010
Soft Drinks
Price Pressure Causes Slump in Soft Drinks Value
Asian Speciality Drinks Increase Popularity in China
Carbonates Suffer from Unhealthy Image
Return to Tap Water for Cash-Strapped Consumers
Healthier Drinks Hold Biggest Potential
Chart 13 Soft Drinks: Broad Sector Sizes 2008-2010
  Table10 Soft Drinks: Value Trends by Sector & Subsector 2004-2014
  Table11 Soft Drinks: Volume Trends by Sector 2004-2014
Trends in Key Markets
Chart 14 Soft Drinks: Key Markets and Growth 2010
Beauty and Personal Care
Switch from Premium to Masstige Depresses Market Value
Babies Continue to be Pampered
Lipstick Effect Boosts Skin Care
Steady Demand for Bathroom Essentials
Colourants Benefit from Innovation
Nails and Eyelashes Receive the Most Attention
Premium Fragrances Seen as Decadent
Chart 15 Beauty and Personal Care: Broad Sector Sizes 2008-2010
  Table12 Beauty and Personal Care: Value Trends by Sector & Subsector 2004-2014
Trends in Key Markets
Chart 16 Beauty and Personal Care: Key Markets and Growth 2010
Consumer Health
Rise in Generics Dampens Value Growth
Prevention Better than Cure?
New Regulations Affect Certain Categories
Ageing Populations Boost Demand for Digestive Remedies
New Categories Grow From Small Base
Chart 17 Consumer Health: Broad Sector Sizes 2008-2010
  Table13 Consumer Health: Value Trends by Sector & Subsector 2004-2014
Trends in Key Markets
Chart 18 Consumer Health: Key Markets and Growth 2010
Home Care
Market Hit by Housing Crisis…
…But Hygiene Gains Importance During Swine Flu Crisis
New Value Brands Compete with Private Label
Green Technology Drives Growth
Chart 19 Home Care: Broad Sector Sizes 2008-2010
  Table14 Home Care: Value Trends by Sector & Subsector 2004-2014
Trends in Key Markets
Chart 20 Home Care: Key Markets and Growth 2010
Tissue and Hygiene
Private Label Assumes Greater Role
Incontinence Loses Taboo
Wipes Perceived as Unnecessary Luxury
Innovation to Drive Furture Growth
Chart 21 Tissue and Hygiene: Broad Sector Sizes 2008-2010
  Table15 Tissue and Hygiene: Value Trends by Sector & Subsector 2004-2014
Trends in Key Markets
Chart 22 Tissue and Hygiene: Key Markets and Growth 2010
Tobacco
Cigarettes Resist Downturn
Smoking Prevalence Still Rising in Emerging Markets
Cigars and High Tar Cigarettes Gain Share in 2009
Smokeless Cigarettes are a Hit in Tokyo
Chart 23 Tobacco: Broad Sector Sizes 2008-2010
  Table16 Tobacco: Value Trends by Sector & Subsector 2004-2014
Chart 24 Volume Sales of Cigarettes 2008-2010
Trends in Key Markets
Chart 25 Tobacco: Key Markets and Growth 2010
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Global FMCG Trends in 2009-2010: Legacy of the Downturn
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