Consumer Lifestyles in Turkey

Date: October 5, 2017
Pages: 38
Price:
US$ 2,100.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: C59DEE7DC9EEN
Leaflet:

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Recent political and economic uncertainty have dampened disposable income growth as well as consumer spending, which declined between 2015 and 2016. Regardless, the county’s dynamic cohort of younger consumers is expected to fuel spending growth in coming years, helped by greater access to consumer credit. Security concerns are keeping many consumers away from high-traffic shopping venues but boosting online shopping. Rising electricity prices are putting pressure on household budgets.

Euromonitor's Consumer Lifestyles in Turkey report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Consumer Lifestyles market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Lifestyles in Turkey
  Chart 1 Consumer Lifestyles in 2017
Top Five Consumer Trends
Consumers Hesitant To Spend in Midst of Security Concerns
Consumers Increasingly Shop Online As Internet Penetration Expands
Growing Demand for Packaged Food Driven by Young, Busy Consumers
Growing Health-consciousness Changing Consumers' Habits
New Products and Services Reflect Islamic Beliefs
Consumer Segmentation
Babies and Infants
  Chart 2 Number of Babies and Infants (Aged 0-2) and Average Age at Childbirth
Kids
  Chart 3 Number of Kids (Aged 3-8)
Tweens
  Chart 4 Number of Tweens (Aged 9-12)
Teens
  Chart 5 Number of Teens (Aged 13-17)
Young Adults
  Chart 6 Number and Priorities of Young Adults (Aged 18-29)
Middle Youth
  Chart 7 Number and Priorities of Middle Youth (Aged 30-44)
Mid-lifers
  Chart 8 Number, Priorities and Preferences of Mid-Lifers (Aged 45-59)
Later-lifers
  Chart 9 Number, Priorities and Preferences of Later-Lifers (Aged 60+)
House and Home
the Home Space
  Chart 10 Overview of Households
  Chart 11 Households by Type, Occupants and Pet Ownership
Running Costs
  Chart 12 Household Costs and Housing-related Spending Intentions
Spending and Saving
Attitudes Towards Spending
  Chart 13 Discretionary Item or Service Spending Intentions: 2017-2018
Attitudes Towards Savings
  Chart 14 Overview of Spending and Savings
Shopping
Main Household Shop
  Chart 15 Shopping Habits, Attitudes and Influencers
Shopping for Big-ticket Items and Personal Goods
Shopping Online
  Chart 16 Internet Retail Shopping and Motivations for Shopping Online vs In-store
Eating and Drinking
Eating Habits
  Chart 17 Consumer Spending, Preferences, Preparation, and Consumption of Food and Non-Alcoholic Drinks
Drinking Habits
  Chart 18 Consumer Spending on Alcohol and Consumption Outside the Home
Grooming and Appearance
Investing in Yourself: Female Personal Grooming and Hygiene
  Chart 19 Consumer Expenditure By Men and Women and Daily Time Spent on Grooming Activities by Women
Investing in Yourself: Male Personal Grooming and Hygiene
  Chart 20 Daily Time Spent on Grooming Activities by Men: 2016
Style Icons and Celebrity Influences
  Chart 21 Social Media and Celebrity Influences
Healthy and Ethical Living
Attitudes To Health and Wellbeing
  Chart 22 Health-related Spending, Activities and Concerns, Including Obese and Overweight Population
Ethical Living
  Chart 23 Eco-Attitudes and Willingness to Pay for Environmentally-friendly Product Features
Sport and Fitness
  Chart 24 Frequency of Exercise Activities and Bicycle Ownership
Leisure and Recreation
Leisure Time
  Chart 25 Leisure Time and Life Stress Concerns
  Chart 26 Digital Internet Access and Common Activities
  Chart 27 Daily Social Activities on Computer vs. Mobile Phone: 2017
Vacations
  Chart 28 Holiday Time and Domestic and International Trips
Opportunities for Celebrations and Gift-giving












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