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Consumer Lifestyles in Colombia

June 2024 | 55 pages | ID: C0B378B0C3FEN
Euromonitor International Ltd

US$ 1,325.00

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Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations, and aligning them with broader trends.

Euromonitor's Consumer Lifestyles in Colombia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Consumer Overview market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Scope
Consumer landscape in Colombia 2024
Personal traits and values
Colombian consumers take health and safety precautions when they leave home
Millennials prioritise time with their partners over time with their children
Baby boomers are more stringent about their health and safety when leaving home
Colombians open to exploring new products and service offerings
Gen Z most optimistic generation in Colombia
Personal traits and values survey highlights
Home life and leisure time
Cleaning and chores top household activities for all generations
Millennials are the most active generation on social media
Gen X seek homes with multifunctional space
Baby boomers most inclined to seek homes in a safe location
Colombian consumers seek to unwind and relax when travelling
Home life and leisure time survey highlights
Eating and dietary habits
Colombian consumers always on the lookout for healthy ingredients in food and beverages
Millennials find cooking time-consuming
Colombians prepare their own meals almost daily, if not weekly
Baby boomers more inclined to avoid fish and meat, but not identify as vegetarian
Colombians are willing to pay more for products with health and nutritional benefits
Eating and dietary habits survey highlights
Working life
Baby boomers seek challenging work that offers a sense of responsibility
Consumers in Colombia want a job that allows for a strong work-life balance
Gen X prioritise job security above all else
Colombians expecting to be able to work from home
Working life survey highlights
Health and wellness
Colombians prefer to engage in less strenuous training, like walking or hiking
Meditation is the most popular stress-reduction measure in Colombia
Health properties are the most influential product feature for Colombian consumers
Millennials use apps to track health or fitness more often than others
Health and wellness survey highlights
Shopping and spending
Consumers in Colombia enjoy searching for and discovering the best deals
Older generations more inclined to window-shop instead of spending money
Gen Z and Gen X buy more gifts for their friends and family than other generations do
Baby boomers make a greater effort to shop in locally-owned stores
Colombians often share/swap items or services
Gen X often seek customer service through social media platforms
Consumers primarily trust friends and family recommendations
Colombians foresee decreased spending on novelty experiences the most
Gen Z depend on monetary assistance provided by loved ones or acquaintances
Shopping and spending survey highlights


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