Street Stalls/Kiosks in South Korea

February 2024 | 24 pages | ID: SD7D92287B6EN
Euromonitor International Ltd

Abstracts

In 2023, tanghulu (sugar-coated fruits on a bamboo skewer) emerged as the most prominent snacking mega-trend in the entire food industry in South Korea. The popularity of tanghulu began with mukbang YouTubers who focused on ASMR content, creating videos featuring the cracking sound of the hard sugar coating and the bursting juice inside. These videos stimulated the interest and consumption desires of Millennials and Generation Z. The initial trend, driven by social media, gradually spread, leadi...

Euromonitor International's Street Stalls/Kiosks in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Chained Street Stalls/Kiosks, Independent Street Stalls/Kiosks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Street Stalls/Kiosks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Street Stalls/Kiosks in South Korea
Euromonitor International
February 2024

LIST OF CONTENTS AND TABLES

STREET STALLS/KIOSKS IN SOUTH KOREA
KEY DATA FINDINGS

2023 DEVELOPMENTS

Tanghulu dominates amongst South Korean Millennials and Generation Z in 2023
Temporary revitalisation of traditional and street food due to the media effect and tanghulu trend
Rapid changes in street stalls/kiosks due to low start-up costs
PROSPECTS AND OPPORTUNITIES
Falling popularity of tanghulu is expected in the forecast period
Expectation of a trickle-up effect through the frequent emergence of new desserts
Street food in traditional markets shows pontential for growth in value and volume transactions, while food trucks may be difficult to revitalise
CATEGORY DATA
Table 1 Street Stalls/Kiosks: Units/Outlets 2018-2023
Table 2 Sales in Street Stalls/Kiosks: Number of Transactions 2018-2023
Table 3 Sales in Street Stalls/Kiosks: Foodservice Value 2018-2023
Table 4 Street Stalls/Kiosks: % Units/Outlets Growth 2018-2023
Table 5 Sales in Street Stalls/Kiosks: % Transaction Growth 2018-2023
Table 6 Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2018-2023
Table 7 GBO Company Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2019-2023
Table 8 GBN Brand Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2020-2023
Table 9 Forecast Street Stalls/Kiosks: Units/Outlets 2023-2028
Table 10 Forecast Sales in Street Stalls/Kiosks: Number of Transactions 2023-2028
Table 11 Forecast Sales in Street Stalls/Kiosks: Foodservice Value 2023-2028
Table 12 Forecast Street Stalls/Kiosks: % Units/Outlets Growth 2023-2028
Table 13 Forecast Sales in Street Stalls/Kiosks: % Transaction Growth 2023-2028
Table 14 Forecast Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2023-2028
CONSUMER FOODSERVICE IN SOUTH KOREA
EXECUTIVE SUMMARY
Consumer foodservice in 2023: The big picture

2023 KEY TRENDS

Competitive landscape
Independent foodservice developments
What next for consumer foodservice?
MARKET DATA
Table 15 Units, Transactions and Value Sales in Consumer Foodservice 2018-2023
Table 16 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2018-2023
Table 17 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2023
Table 18 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2018-2023
Table 19 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2018-2023
Table 20 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2023
Table 21 Sales in Consumer Foodservice by Location: % Foodservice Value 2018-2023
Table 22 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2019-2023
Table 23 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2020-2023
Table 24 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2023
Table 25 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2023-2028
Table 26 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources