Sanitary Protection in South Korea

Date: April 19, 2016
Pages: 25
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: SC6EE828700EN
Leaflet:

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Based on per capita use of sanitary protection in volume terms, South Korea is at the level of a developed region, as the majority of the target female population use sanitary protection products on a regular basis; however, the target population is stagnant and the industry sees little room for further volume growth. Sanitary protection recorded 2% volume growth in 2015, and sales are set to grow at a CAGR of only 1% over the forecast period.

Euromonitor International's Sanitary Protection in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Sanitary Protection market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Retail Sales of Sanitary Protection by Category: Value 2010-2015
  Table 2 Retail Sales of Sanitary Protection by Category: % Value Growth 2010-2015
  Table 3 Retail Sales of Tampons by Application Format: % Value 2010-2015
  Table 4 Retail Sales of Sanitary Towels by Type of Use: % Value 2010-2015
  Table 5 NBO Company Shares of Retail Sanitary Protection: % Value 2011-2015
  Table 6 LBN Brand Shares of Retail Sanitary Protection: % Value 2012-2015
  Table 7 Forecast Retail Sales of Sanitary Protection by Category: Value 2015-2020
  Table 8 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2015-2020
Lg Unicharm Co Ltd in Tissue and Hygiene (south Korea)
Strategic Direction
  Summary 1 LG Unicharm Co Ltd: Key Facts
  Summary 2 LG Unicharm Co Ltd: Operational Indicators
Competitive Positioning
  Summary 3 LG Unicharm Co Ltd: Competitive Position 2015
Yuhan Kimberly Co Ltd in Tissue and Hygiene (south Korea)
Strategic Direction
Key Facts
  Summary 4 Yuhan Kimberly Co Ltd: Key Facts
  Summary 5 Yuhan Kimberly Co Ltd: Operational Indicators
Competitive Positioning
  Summary 6 Yuhan Kimberly Co Ltd: Competitive Position 2015
Executive Summary
Retail Tissue and Hygiene Maintains Growth
Increasing Concern Relating To Product Safety and Hygiene
Dominance of Leading Players Solidifies in 2015
Internet Retailing Increases Its Influence
Growth Is Set To Continue Over the Forecast Period
Key Trends and Developments
Brand Power Plays the Major Role in Consumer Choices
Manufacturers Focus on the Premium Segment Within Mature Categories
the Share of Internet Retailing Continues To Grow
Market Indicators
  Table 9 Birth Rates 2010-2015
  Table 10 Infant Population 2010-2015
  Table 11 Female Population by Age 2010-2015
  Table 12 Total Population by Age 2010-2015
  Table 13 Households 2010-2015
  Table 14 Forecast Infant Population 2015-2020
  Table 15 Forecast Female Population by Age 2015-2020
  Table 16 Forecast Total Population by Age 2015-2020
  Table 17 Forecast Households 2015-2020
Market Data
  Table 18 Retail Sales of Tissue and Hygiene by Category: Value 2010-2015
  Table 19 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2010-2015
  Table 20 NBO Company Shares of Retail Tissue and Hygiene: % Value 2011-2015
  Table 21 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2012-2015
  Table 22 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2010-2015
  Table 23 Distribution of Retail Tissue and Hygiene by Format: % Value 2010-2015
  Table 24 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2015
  Table 25 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
  Table 26 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Sources
  Summary 7 Research Sources
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