Sanitary Protection in Kenya

Date: March 29, 2018
Pages: 15
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: SB6718F138FEN
Leaflet:

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The lack of affordable menstrual hygiene products combined with insufficient or unclean sanitation facilities at schools has led to NGO initiatives, such as the Serithi Campaign, to provide schoolgirls with menstrual cups. The advantage of providing menstrual cups, rather than pads or tampons, is that they are more affordable and sustainable over the long term. The cups, for example, can last up to five years, saving women the cumulative cost of 60 months’ worth of tampons and pads.

Euromonitor International's Sanitary Protection in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Sanitary Protection market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
Sales of Menstrual Cups Are Set To Increase
the Government and Producers Continue To Provide Free Pads in Schools
Reusable Pads Are Still Useful
Competitive Landscape
Health Concerns Increase
International Firms Compete for A Share of Reusable Pads
Ngos Are at the Forefront of Distribution
Category Data
  Table 1 Retail Sales of Sanitary Protection by Category: Value 2012-2017
  Table 2 Retail Sales of Sanitary Protection by Category: % Value Growth 2012-2017
  Table 3 NBO Company Shares of Retail Sanitary Protection: % Value 2013-2017
  Table 4 LBN Brand Shares of Retail Sanitary Protection: % Value 2014-2017
  Table 5 Forecast Retail Sales of Sanitary Protection by Category: Value 2017-2022
  Table 6 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2017-2022
Executive Summary
Kenya Undergoes Massive Infrastructure Developments
There Is A Focus on Sustainable Production and Recycling
Competition Drives Sales
Supermarkets Leads Sales
A Positive Forecast Period Performance Is Anticipated
Market Indicators
  Table 7 Birth Rates 2012-2017
  Table 8 Infant Population 2012-2017
  Table 9 Female Population by Age 2012-2017
  Table 10 Total Population by Age 2012-2017
  Table 11 Households 2012-2017
  Table 12 Forecast Infant Population 2017-2022
  Table 13 Forecast Female Population by Age 2017-2022
  Table 14 Forecast Total Population by Age 2017-2022
  Table 15 Forecast Households 2017-2022
Market Data
  Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2012-2017
  Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2012-2017
  Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2013-2017
  Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2014-2017
  Table 20 Distribution of Retail Tissue and Hygiene by Format: % Value 2012-2017
  Table 21 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2017
  Table 22 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2017-2022
  Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2017-2022
Sources
  Summary 1 Research Sources
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