Laundry Care - Philippines

Date: August 22, 2010
Pages: 30
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: LA766212A5AEN
Leaflet:

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Consumers adjusted their laundry care practices while staying loyal to trusted brands to cope with the effects of the recession in 2009. Low-income consumers, which comprise the bulk of the population, switched to smaller pack sizes to lessen their cash outlay per purchase. Middle-income consumers, on the other hand, tried to stretch their usage of laundry care products as they tightened their monthly household budgets.

Euromonitor International's Laundry Care in Philippines market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Home Care industry;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Executive Summary
Slowdown in Demand in 2009
Manufacturers Offer Value for Money Options To Consumers
Procter & Gamble Philippines Inc Retains Leading Position
Supermarkets/hypermarkets Remains the Preferred Distribution Channel
Home Care Is Expected To Improve Its Performance Over the Forecast Period
Key Trends and Developments
Sales of Private Label Products Remain Small
Consumers Switch To More Affordable Alternatives
Local Eco-friendly Brands and Products Become More Visible
Supermarkets/hypermarkets Leads Home Care
Multinational Players Continue To Control the Industry
Market Indicators
  Table 1 Households 2004-2009
Market Data
  Table 2 Sales of Home Care by Sector: Value 2004-2009
  Table 3 Sales of Home Care by Sector: % Value Growth 2004-2009
  Table 4 Home Care Company Shares 2005-2009
  Table 5 Home Care Brand Shares 2006-2009
  Table 6 Penetration of Private Label by Sector 2004-2009
  Table 7 Sales of Home Care by Distribution Format: % Analysis 2004-2009
  Table 8 Sales of Home Care by Sector and Distribution Format: % Analysis 2009
  Table 9 Forecast Sales of Home Care by Sector: Value 2009-2014
  Table 10 Forecast Sales of Home Care by Sector: % Value Growth 2009-2014
Definitions
  Summary 1 Research Sources
Acs Manufacturing Corp
Strategic Direction
Key Facts
  Summary 2 ACS Manufacturing Corp: Key Facts
Company Background
Production
Competitive Positioning
  Summary 3 ACS Manufacturing Corp: Competitive Position 2009
Green Cross Inc
Strategic Direction
Key Facts
  Summary 4 Green Cross Inc: Key Facts
Company Background
Production
Competitive Positioning
  Summary 5 Green Cross Inc: Competitive Position 2009
Lamoiyan Corp
Strategic Direction
Key Facts
  Summary 6 Lamoiyan Corp: Key Facts
  Summary 7 Lamoiyan Corp: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 8 Lamoiyan Corp: Competitive Position 2009
Philusa Corp
Strategic Direction
Key Facts
  Summary 9 Philusa Corp: Key Facts
  Summary 10 Philusa Corp: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 11 Philusa Corp: Competitive Position 2009
Plantex Solution Manufacturing Corp
Strategic Direction
Key Facts
  Summary 12 Plantex Solution Manufacturing Corp: Key Facts
Company Background
Production
Competitive Positioning
Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
  Table 11 Household Penetration of Washing Machines 2004-2009
Category Data
  Table 12 Sales of Laundry Care by Subsector: Value 2004-2009
  Table 13 Sales of Laundry Care by Subsector: % Value Growth 2004-2009
  Table 14 Sales of Laundry Detergents by Type: Value 2004-2009
  Table 15 Sales of Laundry Detergents by Type: % Value Growth 2004-2009
  Table 16 Sales of Laundry Aids by Type: Value 2004-2009
  Table 17 Sales of Laundry Aids by Type: % Value Growth 2004-2009
  Table 18 Sales of Standard versus Concentrated Fabric Softeners: % Analysis 2005-2009
  Table 19 Laundry Care Company Shares 2005-2009
  Table 20 Laundry Care Brand Shares 2006-2009
  Table 21 Laundry Detergents Company Shares 2005-2009
  Table 22 Laundry Detergents Brand Shares 2006-2009
  Table 23 Laundry Aids Company Shares 2005-2009
  Table 24 Laundry Aids Brand Shares 2006-2009
  Table 25 Forecast Sales of Laundry Care by Subsector: Value 2009-2014
  Table 26 Forecast Sales of Laundry Care by Subsector: % Value Growth 2009-2014
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