Laundry Care in Hong Kong, China

Date: January 19, 2016
Pages: 29
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: L29C6C595C6EN
Leaflet:

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Laundry care registered current retail value growth of 1% to reach HK$771 million in 2015. Value growth in 2015 slowed in comparison to the review period due to high penetration rates and maturity of the category.

Euromonitor International's Laundry Care in Hong Kong, China market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Laundry Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
Table 1 Household Possession of Washing Machines 2010-2015
Category Data
Table 2 Sales of Laundry Care by Category: Value 2010-2015
Table 3 Sales of Laundry Care by Category: % Value Growth 2010-2015
Table 4 Sales of Laundry Aids by Category: Value 2010-2015
Table 5 Sales of Laundry Aids by Category: % Value Growth 2010-2015
Table 6 Sales of Laundry Detergents by Category: Value 2010-2015
Table 7 Sales of Laundry Detergents by Category: % Value Growth 2010-2015
Table 8 NBO Company Shares of Laundry Care: % Value 2011-2015
Table 9 LBN Brand Shares of Laundry Care: % Value 2012-2015
Table 10 NBO Company Shares of Laundry Aids: % Value 2011-2015
Table 11 LBN Brand Shares of Laundry Aids: % Value 2012-2015
Table 12 NBO Company Shares of Laundry Detergents: % Value 2011-2015
Table 13 LBN Brand Shares of Laundry Detergents: % Value 2012-2015
Table 14 Forecast Sales of Laundry Care by Category: Value 2015-2020
Table 15 Forecast Sales of Laundry Care by Category: % Value Growth 2015-2020
Kao (hong Kong) Ltd in Home Care (hong Kong, China)
Strategic Direction
Key Facts
Summary 1 Kao (Hong Kong) Ltd: Key Facts
Competitive Positioning
Summary 2 Kao (Hong Kong) Ltd: Competitive Position 2015
Lam Soon (hong Kong) Ltd in Home Care (hong Kong, China)
Strategic Direction
Key Facts
Summary 3 Lam Soon (Hong Kong) Ltd: Key Facts
Summary 4 Lam Soon (Hong Kong) Ltd: Operational Indicators
Competitive Positioning
Summary 5 Lam Soon (Hong Kong) Ltd: Competitive Position 2015
SC Johnson (hk) Ltd in Home Care (hong Kong, China)
Strategic Direction
Key Facts
Summary 6 SC Johnson (HK) Ltd: Key Facts
Competitive Positioning
Summary 7 SC Johnson (HK) Ltd: Competitive Position 2015
Swipe (hk) Ltd in Home Care (hong Kong, China)
Strategic Direction
Key Facts
Summary 8 Swipe (HK) Ltd: Key Facts
Competitive Positioning
Summary 9 Swipe (HK) Ltd: Competitive Position 2015
Yick Fung Hong Cosmetic & Detergent Co Ltd in Home Care (hong Kong, China)
Strategic Direction
Key Facts
Summary 10 Yick Fung Hong Cosmetic & Detergent Co Ltd: Key Facts
Competitive Positioning
Summary 11 Yick Fung Hong Cosmetic & Detergent Co Ltd: Competitive Position 2015
Executive Summary
Home Care Witnesses Positive Current Value Growth in 2015
Consumers Demand Premium, Added-value Products
International Brands Dominant
Slow But Steady Progress for Online Retailing Channels
Sustained Growth Is Expected Over the Forecast Period
Key Trends and Developments
Ingredient Disclosure Becomes A Possibility
Green Products Remain Niche
Internet Retailing Makes Slow But Steady Progress
Market Indicators
Table 16 Households 2010-2015
Market Data
Table 17 Sales of Home Care by Category: Value 2010-2015
Table 18 Sales of Home Care by Category: % Value Growth 2010-2015
Table 19 NBO Company Shares of Home Care: % Value 2011-2015
Table 20 LBN Brand Shares of Home Care: % Value 2012-2015
Table 21 Penetration of Private Label in Home Care by Category: % Value 2010-2015
Table 22 Distribution of Home Care by Format: % Value 2010-2015
Table 23 Distribution of Home Care by Format and Category: % Value 2015
Table 24 Forecast Sales of Home Care by Category: Value 2015-2020
Table 25 Forecast Sales of Home Care by Category: % Value Growth 2015-2020
Sources
Summary 12 Research Sources












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