Yildiz Holding AS in Retailing (Turkey)

April 2015 | 6 pages | ID: Y9351003BFFEN
Euromonitor International Ltd

Abstracts

The Turkey-based food production giant Yildiz Holding acquired the Sok discounters chain from Migros Tic in 2011. It also acquired the Dia discounters chain from Carrefour and the Onurex discounters chain from Ozen Group in 2013. The aim of the company is to gain share in the dynamic discounters channel and achieve further growth in retailing in Turkey for the foreseeable future.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
  Summary 1 Yildiz Holding AS: Key Facts
  Summary 2 Yildiz Holding AS: Operational Indicators
Internet Strategy
  Summary 3 Yildiz Holding AS: Share of Sales Generated by Internet Retailing
Company Background
  Chart 1 Yildiz Holding AS: Sok Exterior, Discounters in Istanbul
  Chart 2 Yildiz Holding AS: Sok Interior, Discounters in Istanbul
Private Label
  Summary 4 Yildiz Holding AS: Private Label Portfolio
Competitive Positioning
  Summary 5 Yildiz Holding AS: Competitive Position 2014