Videolux OOD in Retailing (Bulgaria)

April 2015 | 4 pages | ID: VAC8EE83799EN
Euromonitor International Ltd

Abstracts

Videolux is expected to continue pursuing a conservative strategy in its core business area – electronics and appliance retail. In 2014, the company halted the outlet expansion of its Technopolis store chain and redirected its energy towards growing the Technopolis online operation which is expected to continue into the forecast period. In June, 2014, the company acquired the home and gardening business of Praktiker in Bulgaria. Ideally, the new acquisition is expected to reduce the exposure of...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 Videolux OOD: Key Facts
  Summary 2 Videolux OOD: Operational Indicators
Internet Strategy
  Summary 3 Videolux OOD: Share of Sales Generated by Internet Retailing
Company Background
  Chart 1 Videolux OOD: Technopolis, Electronics and Appliance Specialist Retailers in Sofia View 1
  Chart 2 Videolux OOD: Technopolis, Electronics and Appliance Specialist Retailers in Sofia View 2
Private Label
Competitive Positioning
  Summary 4 Videolux OOD: Competitive Position 2014