Victoria-Group OAO in Retailing (Russia)

June 2013 | 3 pages | ID: V05356AA771EN
Euromonitor International Ltd

Abstracts

The priority strategic direction of Victoria-Group OAO is strengthening its market position regionally and further expansion of the retail chain in Russia. The company also aims to enter new format of hypermarkets and to segment the market by being multi-channel retail net with strong presence in the niche of stores near the house and supermarkets as the most promising niche over the forecast period. The company also plans to increase loyalty to its brands with more Victoria and Victoria...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Victoria-Group OAO: Key Facts
Summary 2 Victoria-Group OAO: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 3 Victoria-Group OAO: Private Label Portfolio
Competitive Positioning
Summary 4 Victoria-Group OAO: Competitive Position 2012