Tupperware Nordic A/S in Retailing (Denmark)

January 2017 | 2 pages | ID: T8A24C870B6EN
Euromonitor International Ltd

Abstracts

Tupperware Nordic will act to maintain its leading position in Denmark among direct selling players. The company will continue to focus on distributing brands in housewares and home furnishings. Tupperware will continue distributing its brands through the one-on-one (using its trained consultants) selling method as well as through party plans, which are also popular in Denmark. The company will also promote its product range over the internet although sales through the digital channel will not b...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Company Background
Digital Strategy
Competitive Positioning
  Summary 1 Tupperware Nordic A/S: Competitive Position 2016