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SMU SA in Retailing (Chile)

December 2016 | 3 pages | ID: S3A1563DE1FEN
Euromonitor International Ltd

US$ 150.00

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Being present in a range of channels has enabled SMU to develop various strategies which help it to meet demand amongst various socioeconomic segments. The company undertook changes in its outlet formats in recent years, which boosted its sales and increased the profitability of its stores, due to the combination of formats which are suited to the needs of a specific consumer base, strong logistical support, and centralised company support services. 2016 brought new plans for restructuring and t...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Retailing market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Strategic Direction
Company Background
Digital Strategy
  Summary 1 SMU SA: Share of Sales Generated by Internet Retailing 2014-2016
Private Label
  Summary 2 SMU SA: Private Label Portfolio
Competitive Positioning
  Summary 3 SMU SA: Competitive Position 2016














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