Smiths City Group Ltd in Retailing (New Zealand)

December 2016 | 2 pages | ID: S9977B047E7EN
Euromonitor International Ltd

Abstracts

Smiths City Group is projected to focus on driving online sales over the forecast period, by improving the website user interface and its social media strategy in order to increase the frequency of interaction with its customers outside of stores. Following store consolidation to its one brand, and the recent acquisition of Furniture City, Smiths City Group is focused on expanding the retail footprint of Smiths City in New Zealand.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Company Background
Digital Strategy
  Summary 1 Smiths City Group Ltd: Share of Sales Generated by Internet Retailing 2014-2016
Competitive Positioning
  Summary 2 Smiths City Group Ltd: Competitive Position 2016