Rossmann KG, Dirk in Retailing (Germany)

July 2013 | 4 pages | ID: RBA6D58701DEN
Euromonitor International Ltd

Abstracts

Dirk Rossmann intends to continue its expansion in 2013 and the following years with the same high speed as during 2012. The company will focus on expanding its network of outlets in southern Germany, where its presence is still rather low compared with its main competitor DM-Drogerie Markt. The insolvency of Schlecker has left many areas without a parapharmacy/drugstore, and offers a great opportunity for expansion. Furthermore, Rossmann will continue to open larger outlets with a bigger sales...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Dirk Rossmann KG: Key Facts
Summary 2 Dirk Rossmann KG: Operational Indicators
Internet Strategy
Summary 3 Dirk Rossmann KG: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Summary 4 Dirk Rossmann KG: Private Label Portfolio
Competitive Positioning
Summary 5 Dirk Rossmann KG: Competitive Position 2012