PPR SA in Retailing (Portugal)
PPR Group renovated its Fnac stores in order to attract more customers and boost its flagging sales. Having closed its directly operated Puma outlets in Portugal, PPR made Puma branded goods available through other retail outlets as part of a cost optimisation strategy. Moreover, PPR decided to discontinue its Conforama operations after 2010, as Conforama’s main furniture and homewares competitor Ikea had been so successful in Portugal that it was making the competition extremely difficult for...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Retailing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 PPR SA: Key Facts
Summary 2 PPR SA: Operational Indicators
Internet Strategy
Summary 3 PPR SA: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Summary 4 PPR SA: Private Label Portfolio
Competitive Positioning
Summary 5 PPR SA: Competitive Position 2012
Key Facts
Summary 1 PPR SA: Key Facts
Summary 2 PPR SA: Operational Indicators
Internet Strategy
Summary 3 PPR SA: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Summary 4 PPR SA: Private Label Portfolio
Competitive Positioning
Summary 5 PPR SA: Competitive Position 2012