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Online Retail in Turkey

February 2020 | 47 pages | ID: O8C9B09101AEN
MarketLine

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Online Retail in Turkey

SUMMARY

Online Retail in Turkey industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

KEY HIGHLIGHTS
  • The Online Retail market includes all sales within each category listed below, provided they take place over the internet, where the payment does not occur in-store on a later occasion. Data is included irrespective of whether the vendor is a pure-play internet company or the online offering of a bricks and mortar retailer.
  • The Turkish online retail sector generated total revenues of $3.0bn in 2018, representing a compound annual growth rate (CAGR) of 26.8% between 2014 and 2018.
  • The electrical & electronics retail segment was the sector's most lucrative in 2018, with total revenues of $1.2bn, equivalent to 39.7% of the sector's overall value.
  • Turkey has seen a surge in internet use in the last decade which has led to a greater demand for e-commerce platforms.
SCOPE
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the online retail market in Turkey
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the online retail market in Turkey
  • Leading company profiles reveal details of key online retail market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Turkey online retail market with five year forecasts
REASONS TO BUY
  • What was the size of the Turkey online retail market by value in 2018?
  • What will be the size of the Turkey online retail market in 2023?
  • What factors are affecting the strength of competition in the Turkey online retail market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Turkey's online retail market?
1 EXECUTIVE SUMMARY

1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape

2 MARKET OVERVIEW

2.1. Market definition
2.2. Market analysis

3 MARKET DATA

3.1. Market value

4 MARKET SEGMENTATION

4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution

5 MARKET OUTLOOK

5.1. Market value forecast

6 FIVE FORCES ANALYSIS

6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry

7 COMPETITIVE LANDSCAPE

7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. Who are the main challengers to the incumbents?

8 COMPANY PROFILES

8.1. Apple Inc
8.2. MediaMarktSaturn Retail Group
8.3. Inditex SA
8.4. Amazon.com, Inc.

9 MACROECONOMIC INDICATORS

9.1. Country data

10 APPENDIX

10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine

LIST OF TABLES

Table 1: Turkey online retail sector value: $ million, 2014-18
Table 2: Turkey online retail sector category segmentation: $ million, 2018
Table 3: Turkey online retail sector geography segmentation: $ million, 2018
Table 4: Turkey online retail sector distribution: % share, by value, 2018
Table 5: Turkey online retail sector value forecast: $ million, 2018-23
Table 6: Apple Inc: key facts
Table 7: Apple Inc: Annual Financial Ratios
Table 8: Apple Inc: Key Employees
Table 9: Apple Inc: Key Employees Continued
Table 10: MediaMarktSaturn Retail Group: key facts
Table 11: MediaMarktSaturn Retail Group: Key Employees
Table 12: Inditex SA: key facts
Table 13: Inditex SA: Annual Financial Ratios
Table 14: Inditex SA: Key Employees
Table 15: Inditex SA: Key Employees Continued
Table 16: Amazon.com, Inc.: key facts
Table 17: Amazon.com, Inc.: Annual Financial Ratios
Table 18: Amazon.com, Inc.: Key Employees
Table 19: Turkey size of population (million), 2014-18
Table 20: Turkey gdp (constant 2005 prices, $ billion), 2014-18
Table 21: Turkey gdp (current prices, $ billion), 2014-18
Table 22: Turkey inflation, 2014-18
Table 23: Turkey consumer price index (absolute), 2014-18
Table 24: Turkey exchange rate, 2014-18

LIST OF FIGURES

Figure 1: Turkey online retail sector value: $ million, 2014-18
Figure 2: Turkey online retail sector category segmentation: % share, by value, 2018
Figure 3: Turkey online retail sector geography segmentation: % share, by value, 2018
Figure 4: Turkey online retail sector distribution: % share, by value, 2018
Figure 5: Turkey online retail sector value forecast: $ million, 2018-23
Figure 6: Forces driving competition in the online retail sector in Turkey, 2018
Figure 7: Drivers of buyer power in the online retail sector in Turkey, 2018
Figure 8: Drivers of supplier power in the online retail sector in Turkey, 2018
Figure 9: Factors influencing the likelihood of new entrants in the online retail sector in Turkey, 2018
Figure 10: Factors influencing the threat of substitutes in the online retail sector in Turkey, 2018
Figure 11: Drivers of degree of rivalry in the online retail sector in Turkey, 2018


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