Mega Image SA in Retailing (Romania)

July 2013 | 3 pages | ID: MAFE03AD0B8EN
Euromonitor International Ltd

Abstracts

Mega Image SA faces increasing levels of competition coming both from its direct competitors in supermarkets as well as from discounters and hypermarkets. The company recognises the threat that this situation poses to its growth plans and is acting accordingly. For instance, during 2011 the company launched a new outlet format called Shop & Go, which are smaller outlets located in crowded urban areas which offer advantages such as later closing times. The aim of the Shop & Go format is to take...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Mega Image SA: Key Facts
Summary 2 Mega Image SA: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 3 Mega Image: Private Label Portfolio
Competitive Positioning
Summary 4 Mega Image SA: Competitive Position 2012