Massmart Holding Ltd in Retailing (South Africa)
Massmart Holding was acquired by the US retail giant Wal-Mart in June 2011. This acquisition came as a surprise to the whole South African retail market, and the management of Massmart is optimistic that this new business combination will help Massmart to dominate the market through offering very low prices across all its retail formats.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Retailing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Massmart Holding Limited: Key Facts
Summary 2 Massmart Holding Limited: Operational Indicators
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 3 Massmart Holding Limited: Competitive Position 2012
Key Facts
Summary 1 Massmart Holding Limited: Key Facts
Summary 2 Massmart Holding Limited: Operational Indicators
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 3 Massmart Holding Limited: Competitive Position 2012