Marionnaud Parfumeries Autriche GmbH in Retailing (Austria)
After years of sluggish performance, facing growing competition from drugstores such as Bipa and dm which are increasingly selling premium cosmetics and from the German retailer Müller, Marionnaud is set on a recovery path. Cost cutting, reorganisation and IT improvement in the review period have prepared the company to catch up with market dynamics.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Retailing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
MARIONNAUD PARFUMERIES AUTRICHE GMBH IN RETAILING (AUSTRIA)
Euromonitor International
July 2013
LIST OF CONTENTS AND TABLES
Strategic Direction
Key Facts
Summary 1 Marionnaud Parfumeries Autriche GmbH: Key Facts
Summary 2 Marionnaud Parfumeries Autriche GmbH: Operational Indicators
Internet Strategy
Summary 3 Marionnaud Parfumeries Autriche GmbH: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Summary 4 Marionnaud Parfumeries Autriche GmbH: Private Label Portfolio
Competitive Positioning
Summary 5 Marionnaud Parfumeries Autriche GmbH: Competitive Position 2012
Euromonitor International
July 2013
LIST OF CONTENTS AND TABLES
Strategic Direction
Key Facts
Summary 1 Marionnaud Parfumeries Autriche GmbH: Key Facts
Summary 2 Marionnaud Parfumeries Autriche GmbH: Operational Indicators
Internet Strategy
Summary 3 Marionnaud Parfumeries Autriche GmbH: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Summary 4 Marionnaud Parfumeries Autriche GmbH: Private Label Portfolio
Competitive Positioning
Summary 5 Marionnaud Parfumeries Autriche GmbH: Competitive Position 2012