Lidl Schweiz GmbH in Retailing (Switzerland)
Since its entry to into Switzerland in 2009, Lidl has pursued a strategy of expansion. By 2014, the company sees the potential for 150-200 Lidl stores in Switzerland. The discounter is clearly focusing on expanding rapidly to gain market share in the promising channel of discounters.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Retailing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Lidl Schweiz GmbH: Key Facts
Summary 2 Lidl Schweiz GmbH: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 3 Lidl Schweiz GmbH: Private Label Portfolio
Competitive Positioning
Summary 4 Lidl Schweiz GmbH: Competitive Position 2012
Key Facts
Summary 1 Lidl Schweiz GmbH: Key Facts
Summary 2 Lidl Schweiz GmbH: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 3 Lidl Schweiz GmbH: Private Label Portfolio
Competitive Positioning
Summary 4 Lidl Schweiz GmbH: Competitive Position 2012