Kronans Droghandel Retail AB in Retailing (Sweden)

March 2013 | 3 pages | ID: KE6E394B2B3EN
Euromonitor International Ltd

Abstracts

Kronans Droghandel Retail will continue to consolidate its position in chemists/pharmacies over the forecast period. The competition is becoming even harsher between players, so the chain plans to strengthen its position by launching selected ranges of health and wellness packaged food and non-alcoholic drinks. The chain focused on launching private label brands right from the beginning of the establishment of the chain in Sweden. It aims to offer good-quality products with competitive prices...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Kronans Droghandel Retail AB: Key Facts
Summary 2 Kronans Droghandel Retail AB: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 3 Kronans Droghandel Retail AB: Private Label Portfolio
Competitive Positioning
Summary 4 Kronans Droghandel Retail AB: Competitive Position 2012