Inter IKEA Systems Holding NV in Retailing (Netherlands)

July 2013 | 3 pages | ID: ICDA5C53608EN
Euromonitor International Ltd

Abstracts

In the Netherlands Ikea has an aggressive expansion strategy. The expansion comes not only in the form of the number of outlets but also in expanding and renovating current outlets or closing down one location to open another location with more growth potential. This investment in the development of outlets in the Netherlands shows the commitment of Ikea to this market. The company will soon open three additional outlets (Leiderdorp, Zwolle and Amsterdam) which should see a further expansion of...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Inter Ikea Systems Holding NV: Key Facts
Summary 2 Inter Ikea Systems Holding NV: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 3 Inter Ikea Systems Holding NV: Private Label Portfolio
Competitive Positioning
Summary 4 Inter Ikea Systems Holding NV: Competitive Position 2012