Ikea Svenska Försäljnings AB in Retailing (Sweden)

January 2017 | 3 pages | ID: I2EF49DDA06EN
Euromonitor International Ltd

Abstracts

IKEA will continue to expand in Sweden both in terms of opening new outlets and in expanding its existing outlets. The company has plans to open one new outlet in 2015-2016, and to rebuild its largest outlet in Stockholm. The company will pay constant attention to its product ranges, focusing on offering trendy and clever design solutions at affordable prices. Beyond this, the company will focus ever more on environmental issues in logistics, transportation and various other areas, and on differ...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Company Background
Digital Strategy
Private Label
Competitive Positioning
  Summary 1 Ikea Svenska Försäljnings Ab: Competitive Position 2016