Hennes & Mauritz (H&M) SA in Retailing (Switzerland)

January 2016 | 3 pages | ID: HEF10385086EN
Euromonitor International Ltd

Abstracts

H&M is expected to continue focusing on offering up-to-date fashion expertise, providing a range of products for consumers in search of basic products and those wanting the latest catwalk looks. The retailer will likely continue deploying its successful strategy through the use of celebrity and designer collaborations to build brand equity and create consumer anticipation for its releases. In addition, in its search for new avenues of growth, the retailer is expected to put more emphasis on...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Company Background
Digital Strategy
Private Label
  Summary 1 Hennes & Mauritz (H&M) SA: Private Label Portfolio
Competitive Positioning
  Summary 2 Hennes & Mauritz (H&M) SA: Competitive Position 2015