Germanos SA in Retailing (Greece)
Following the company’s acquisition in 2006 by Cosmote SA, the retailer managed to boost its revenues by offering mobile contracts operated by its new parent company, Cosmote. However, the company’s overall management team hopes to increase sales of supplementary products and services as this is one of the bases of the company’s current success, not to mention that the company seeks to differentiate itself from its competitors operating in the provision of mobile telecommunications.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Retailing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Germanos SA: Key Facts
Summary 2 Germanos SA: Operational Indicators
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 3 Germanos: Competitive Position 2013
Key Facts
Summary 1 Germanos SA: Key Facts
Summary 2 Germanos SA: Operational Indicators
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 3 Germanos: Competitive Position 2013