Fubon Multimedia Technology Co Ltd in Retailing (Taiwan)
Fubon Multimedia Technology is anticipated to maintain a similar strategy to its present focus. In the face of declining demand for homeshopping the company is expected to step up its performance in internet retail, especially m-commerce. This is likely to include trend-driven and fashionable products aimed at young consumers. Fubon will likely use social media to create a buzz and connect to its target consumers.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Retailing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Company Background
Digital Strategy
Summary 1 Fubon Multimedia Technology Co Ltd: Share of Sales Generated by Internet Retailing 2014-2016
Private Label
Competitive Positioning
Summary 2 Fubon Multimedia Technology Co Ltd: Competitive Position 2016
Company Background
Digital Strategy
Summary 1 Fubon Multimedia Technology Co Ltd: Share of Sales Generated by Internet Retailing 2014-2016
Private Label
Competitive Positioning
Summary 2 Fubon Multimedia Technology Co Ltd: Competitive Position 2016