Carrefour Italia Commerciale Srl in Retailing (Italy)

March 2015 | 4 pages | ID: CDE89EC7D64EN
Euromonitor International Ltd

Abstracts

Carrefour has been suffering in Italy in recent years due to the economic recession, which has struck the channel of hypermarkets more severely than other grocery retailers channels, with the result that Carrefour has suffered from the negative effects of economic recession more than grocery retailers channels in which outlets are smaller and generally more conveniently located. Despite these difficulties, however, the company has decided to maintain its current Italian business model and...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 Carrefour Italia Commerciale Srl: Key Facts
  Summary 2 Carrefour Italia Commerciale Srl: Operational Indicators
Internet Strategy
Company Background
  Chart 1 Carrefour: Carrefour, Modern grocery retailers in Florence
Private Label
  Summary 3 Carrefour Italia Commerciale Srl: Private Label Portfolio
Competitive Positioning
  Summary 4 Carrefour Italia Commerciale Srl: Competitive Position 2014