Billa OOO in Retailing (Russia)

June 2013 | 3 pages | ID: B91811A2F9AEN
Euromonitor International Ltd

Abstracts

Billa OOO aims to enlarge its retail chain in Russia up to 100 outlets in 2013 with 10-15 new openings annually during the forecast period both through launching new stores and buying existing stores of other companies. Moscow and Moscow region remain the main target for the company. No new formats are expected, Billa will operate in supermarkets predominantly. According to REWE Group, which held main shares of Billa in Russia, the company is also in negotiations about buying existing retail...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Billa OOO: Key Facts
Summary 2 Billa OOO: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 3 Billa OOO: Private Label Portfolio
Competitive Positioning
Summary 4 Billa OOO: Competitive Position 2012