Bennet SpA in Retailing (Italy)

March 2013 | 3 pages | ID: B7318EB6EC4EN
Euromonitor International Ltd

Abstracts

Bennet has been focusing its strategy in the last five years on building and developing shopping malls, with the aim of creating a unique shopping environment for customers. During the last two years, however, turmoil in the Italian economic environment has raised questions regarding this strategy, as while large shopping malls are appealing as consumers can buy everything in the same place, hypermarkets may face a decrease in sales. During the second half of 2012 and in 2013, Bennet will.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Bennet SpA: Key Facts
Summary 2 Bennet: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 3 Bennet SpA: Private Label Portfolio
Competitive Positioning
Summary 4 Bennet SpA: Competitive Position 2012