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Auchan Group SA in Retailing (Global)

April 2013 | 38 pages | ID: A349738B7B3EN
Euromonitor International Ltd

US$ 572.00

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Facing challenging conditions for hypermarket operators in France and other Western European markets, Auchan is battling to improve its price image while maintaining profits, while internet retailers are encroaching on non-food sales. The group is testing small store formats to offset hypermarket saturation in France. In large emerging markets including China and Russia, it continues aggressive expansion strategies, and is exploring growth opportunities in new markets, most recently in India.

Euromonitor International’s Auchan Group SA in Retailing (Global) company profile offers detailed strategic analysis of the company’s business, examining its performance in the Retailing industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Retailing market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts Globalwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Scope of the Report
Strategic Evaluation
Competitive Positioning
Domestic Strategy
International Strategy
Multi-Channel Strategy
Brand and Private Label Strategies
Operations
Opportunities and Recommendations


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