Tam Chau Tea & Coffee Co Ltd in Hot Drinks (Vietnam)

October 2014 | 2 pages | ID: T6B90B93F88EN
Euromonitor International Ltd

Abstracts

Tam Chau Tea & Coffee’s aim is to promote consumer demand for Oolong tea in both local and international markets. In order to achieve this, the company has paid attention to consistency in its product quality, improving packaging and expanding its distribution network. To further strengthen its presence and consumer awareness, besides big retailers, the company also invested in showrooms and restaurants, typically placed in popular tourist destinations.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Hot Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Tam Chau Tea & Coffee Co Ltd: Key Facts
Company Background
Production
Competitive Positioning