Organic Beverages in Venezuela

September 2013 | 17 pages | ID: O541BA88240EN
Euromonitor International Ltd

Abstracts

Volume and current value sales of organic beverages remained negligible in Venezuela in 2012. There was very little domestic production of organic beverages, and only a handful of imported brands were available in the country. Moreover, the small number of organic beverages brands that were available were too expensive for the vast majority of consumers.

Euromonitor International's Organic Beverages in Venezuela report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2008-2012, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Organic Hot Drinks, Organic Soft Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Organic Beverages market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Trends
Executive Summary
Health and Wellness Packaged Food Posts Positive Value Growth in 2012
Omega Fatty Acids Lead New Product Development in Packaged Food Arena
PepsiCo Alimentos Points To the Development of Healthy Snacks
Supermarkets Remain the Leading Channel for the Purchase of Health and Wellness Packaged Food
Health and Wellness Packaged Food Is Expected To Grow at A Moderate Pace
Key Trends and Developments
Health and Wellness Packaged Food Remains A Niche in Venezuela
Restricted Access To Foreign Currency and Declining Purchasing Power Limit Innovation in Food Intolerance and Organic Packaged Food
Ageing Population Leads the Way in New Product Development
Prices of Health and Wellness Packaged Food Products Continue To Limit the Adoption of A Healthy Diet
PepsiCo Alimentos Points To the Development of Healthy Snacks
Market Data
  Table 1 Sales of Health and Wellness by Type: Value 2007-2012
  Table 2 Sales of Health and Wellness by Type: % Value Growth 2007-2012
  Table 3 Sales of Health and Wellness by Category: Value 2007-2012
  Table 4 Sales of Health and Wellness by Category: % Value Growth 2007-2012
  Table 5 Sales of Health and Wellness by Prime Positioning: Value 2007-2012
  Table 6 Sales of Health and Wellness by Prime Positioning: % Value Growth 2007-2012
  Table 7 Health and Wellness GBO Company Shares 2008-2012
  Table 8 Health and Wellness NBO Company Shares 2008-2012
  Table 9 Health and Wellness NBO Brand Shares 2009-2012
  Table 10 Forecast Sales of Health and Wellness by Type: Value 2012-2017
  Table 11 Forecast Sales of Health and Wellness by Type: % Value Growth 2012-2017
  Table 12 Forecast Sales of Health and Wellness by Category: Value 2012-2017
  Table 13 Forecast Sales of Health and Wellness by Category: % Value Growth 2012-2017
  Table 14 Forecast Sales of Health and Wellness by Prime Positioning: Value 2012-2017
  Table 15 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017
Appendix
National Legislation
Definitions
Sources
Summary 1 Research Sources