Oatly AB in Soft Drinks (Sweden)
Oatly AB focuses on research in food and drinks in very close cooperation with Lund University in southern Sweden. All products are based on oats and the company is allowed to make health claims about reducing cholesterol. The company’s focus was on marketing and producing products for lactose-intolerant consumers, but it subsequently started making products for consumers with other allergenic or health problems, such as heart and cardiovascular problems. The company’s goal is to develop...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Soft Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Oatly AB: Key Facts
Summary 2 Oatly AB: Operational Indicators
Company Background
Production
Summary 3 Oatly AB: Production Statistics 2013
Competitive Positioning
Summary 4 Oatly AB: Competitive Position 2013
Key Facts
Summary 1 Oatly AB: Key Facts
Summary 2 Oatly AB: Operational Indicators
Company Background
Production
Summary 3 Oatly AB: Production Statistics 2013
Competitive Positioning
Summary 4 Oatly AB: Competitive Position 2013